Fanttik Tlaquimiloliztli by Shenzhen Lightcone Design Co., Ltd. is a highly esteemed winner of the very prestigious 2026 Mahuizolli A' Design Award Iztacteocuitlatl in Tlaquimilolli Tlachihchihualiztli Competition Category.
IztacteocuitlatlTlaquimilolli· 2026
Fanttik Tlaquimiloliztli
by Shenzhen Lightcone Design Co., Ltd.
Client: Shenzhen lightcone design Co., Ltd
Mahuizolli A' Design Award Iztacteocuitlatl Winner in Tlaquimilolli Category
Verified Award Winner
Verify Award Status for #179049The Design
About Fanttik Tlaquimiloliztli
Fanttik ce tlaquimilolli tlanextiliztli ipampa miec tepoztlachihualtin ihuan quiahuac tequitiloni. Inin tlaquimiloliztli quipia ce tlacencahualiztli tlen amo miec tlamantli quipia ihuan ce huel cualli tlatecpanaliztli, ihuan in tocaitl in nemachiyotl motlalia ipan in yolotl campa mochi tlacatl quitta. In tlamachiyotiliztli tlen quinextia tlen tequitl quichihua ihuan in imodelohuan neci ipan iahco in tocaitl, ihuan in tlahtolli in nemachiyotl motlalia itlani, ic mochihua ce tlatecpanaliztli tlen huel neci quenin motlalia in tlamachiliztli. In tliltic amatl tlen amo pepetlaca monechicoa ica teocuitlatl tlapepecholli ihuan pepetlaca tlaixpepecholli, ic mochihua ce tlanenehuiliztli tlen amo cenca huei ipan in tlaixmachiliztli. In tlanequiliztli yehuatl ma quinmaca in tequitiloni ce yolic ihuan huel cualli ixnextiliztli ihuan ma quipalehui in nemachiyotl inic mixmatiz.
The Recognition
About the Mahuizolli A' Design Award Iztacteocuitlatl
Fanttik Tlaquimiloliztli ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Fanttik Tlaquimiloliztli ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Fanttik Tlaquimiloliztli quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging is tailored for Fanttik, a brand focusing on consumer electronics or outdoor tools. Its minimalist, rational design language conveys professionalism and technological sophistication. The packaging replaces traditional decorations with the brand name, product models, and performance specifications, and boasts a clear information hierarchy and a clean layout, creating a recognizable product image and improving brand recognition. Black accented with gold presents an upscale aesthetic.
- Dimensions & Packaging
- product dimensions, 360 mm x 200 mm x 200 mm
- Tags
- Packaging Design for the Product Series, Brand Recognition, Minimalism, Premium Quality and Upscale Position, Black and Gold, Rigorous Layout
- Production Technology
- The packaging employs matte black cardstock paper to create a calm, professional atmosphere, while the brand logo and key product features are accentuated through gold foil stamping and glossy finishing. This leads to a restrained texture contrast, suggesting an upscale position and avoiding frills. With its smooth touch and layered luster, the packaging improves brand recognition in both visual and tactile ways, embodying the reliability, durability, and exquisite craftsmanship of the products.
- Design Challenge
- A big challenge was achieving a premium finish. After multiple testing rounds, the design team has ultimately selected matte black cardstock paper paired with gold foil stamping and UV coating, creating a sharp contrast between glossy gold and matte black for refined elegance.
Balancing visual consistency and clear identification also posed a challenge. The packaging employs a consistent color scheme and layout, with distinct text showing the product models, ensuring efficiency and orderliness. - Research
- Against the backdrop of a consumption upgrade in the tool market and an aesthetic awakening in high end manufacturing, consumer demands have shifted from basic functionality toward a blend of practicality, aesthetic appeal, and emotional connection. The packaging breaks the stereotype of tools being merely cheap and practical through its minimalist form, rigorous layout, upscale colorway, and refined craftsmanship. It conveys the idea that professional tools can also embody a quality lifestyle.
- Inspiration
- The packaging draws inspiration from the minimalist aesthetics of high end industrial design and the understated color palette of luxury packaging. It is built upon a foundation of a clean, minimalist form and a rigorous layout, complemented by a classic color scheme of black and gold, highlighting the brand philosophy that even household tools can embody elevated aesthetics.
- Project Duration
- The project was initiated in the United States in December 2020 and officially launched in North America in May 2021. It subsequently debuted in Europe in December of the same year and entered the Chinese market in October 2024. Throughout this process, the packaging design underwent three rounds of refinement, with the current version being the third generation universal design released globally in December 2024.
- Operation Flow
- The packaging takes the brand name as the key visual element, anchoring it at the visual center to improve brand recognition and ensure visual consistency across the product series. The product models and function identifiers are positioned above the brand name, while the brand slogan is placed below, establishing a clear information hierarchy. This layout aligns with the natural top to bottom reading pattern, creating a distinctive visual style and enabling efficient information communication.
- Team Members
- Haoyun Yang, Qi Chen
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