Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan by Mao Ming and Yao Dabin is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Bronse in Tlaquimilolli Tlachihchihualiztli Competition Category.
BronseTlaquimilolli· 2020
Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan
Client: Beijing Platinum Tiande Trading Co., Ltd.
Mahuizolli A' Design Award Bronse Winner in Tlaquimilolli Category
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About Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan
Amatlahcuilolli: Sparkling Juice yehyecoliztli tlapachiuhcayotl in xoxoctic-atl in poposocatoc. In neyecoliztli quinepanoa in amatlahcuiloli ihuan in tepiton vidrio-tecomatl. In amatlahcuiloli chichiltic quinepanoa in molcaxitl ic tecomatl, ihuan ce tepiton xochicualli amatlahcuiloli quihtoa quenami huelic in atl. Achtopa mahuictli tlacuilolli quinextia nahui yolcame, ce huactli-tototl, ce ocelotl, ce coatlan-mazatl, ihuan ce tapayaxin, quintemoa nahui xochicualli, lima, granadilla, xocotetl (fresa) ihuan lichi. In tecomatl quipia caxtolli-onnahui pohualli caxitontli (290 mililitro) atl ihuan cempohualli metztli (20 centimetro) ic huiac. Teocuitlatl-tlepapalochiuhcayotl ihuan patlachtlazaliztli monequi ipan in amatlahcuiloli.
The Recognition
About the Mahuizolli A' Design Award Bronse
Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Sparkling Juice Tlein Tequitl: Tlapachiuhcayotl in Atl Oncan quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product name is "Sparkling Juice". The project is a packaging design for a bubble water drink. The design combines the label with the shape of the bottle. The beveled label is a good indication of the curvature of the bottle. At the same time, the small fruit label reminds the taste of the juice. The design of the packaging illustrations cleverly applies a combination of animal images and fruit images, which makes life interesting and highlights the brand's theme.
- Dimensions & Packaging
- 290ml/20cm/Glass bottle/Glass bottle label
- Tags
- Juice, glass bottle, packaging, illustration
- Production Technology
- The design includes: glass bottle design, glass bottle design.
Printing process: hot silver, bump - Design Challenge
- This Sparkling Juice is packaged in glass bottles. Its label design has a distinctly inclined curvature that makes the shape of the glass bottle look more beautiful. At the same time, this also makes it difficult to label. The company therefore adjusted the labeling water flow line and finally solved the problem.
- Research
- The design team designed the shape of the glass bottle and the product label. Make the project consistent with the characteristics of bubble aquatic products. Highlights the fresh, interesting concept of the product. Since its launch, it has been well received.
- Inspiration
- The packaging design uses hand-drawn illustrations. Four different animals were created: flamingos, leopards, giraffes and chameleons. And four different fruits: lime, passion fruit, strawberry, lychee. The animals in the label stretched their heads forward and wanted to touch the fruit labels in the juice. This packaging design makes the product more interesting. And welcomed by young people.
- Project Duration
- The project began in October 2018 and ended in February 2019.
Location: Zhejiang, China. - Operation Flow
- Glass bottle design, label design, label graphic design, printing process design, market testing.
- Team Members
- Mao Ming
Yao Dabin
Li Qian - Image Credits
- Image #1: Creator Mao ming
Image #2: Creator Mao ming
Image #3: Creator Mao ming
Image #4: Creator Mao ming
Image #5: Creator Mao ming
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