Happy Ginger Ale Iquimiluiloni tlen atlihuani ītēchcopa Wen Liu and Jiayi Sun

Tlanāhuatīlli Happy Ginger Ale Iquimiluiloni tlen atlihuani ītēchcopa Wen Liu and Jiayi Sun cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

IztacteocuitlatlTlaquimilolli· 2020

Happy Ginger Ale Iquimiluiloni tlen atlihuani

īpal Wen Liu and Jiayi Sun

Tlanāhuatīlli: Shenzhen Oracle Creative Design Co., Ltd

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

29,817

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #88703

Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Happy Ginger Ale Iquimiluiloni tlen atlihuani

Happy Ginger Ale ce tlaquimiluilistli tlen mochihua ipampa ce ginger atlihuani tlen monamaca ipan aluminio cómitl. Cada cómitl quipiya 115 milímetros ica huiyacayotl, 66 milímetros ica patlahuacayotl huan 66 milímetros ica tlacpacayotl. In hueyi tlachialistli ce tlahcuiloltlamachtli tlen momahuia ica nahui tlacah tocayoh Ginger Tlacatl, Ginger Cihuatl, Ginger Cihtli huan Ginger Piltontli. In nahui tlacah quinextiah tlacah, cihuah, huehuentzitzin huan cocone. Cada tlacatl quimapiya ce cómitl huan quinextia ce paccayotl ipan ixtli. In yolic huan tlachialistli amo ohui quinequi quichihuaz ce yolnepantla nechicoliztli huan quinnotza tlen tlacoanih ma quipalohuacan in ginger ahhuiyacayotl.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Happy Ginger Ale Iquimiluiloni tlen atlihuani ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Happy Ginger Ale Iquimiluiloni tlen atlihuani ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Happy Ginger Ale Iquimiluiloni tlen atlihuani quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: The idea of producing a ginger beverage packaging design is I expect the design could increase a greater willingness to taste this unique flavor of the beverage. The design has four representative people who are men, women, old and young. The picture of those four characters hold beverage cans respectively. Their face blushed faintly and present a satisfying state in my designed picture. I expect that consumers could turn out an emotional connection when they see this series of packaging on the market. The illustration on the beverage jar seems to say to the consumer, "Can you give it a try?" I believe the emotive interaction is a unique part of the design.
Huēyiliztli īhuān Tlacualtepēhualli: The packaging size is 115mm in length, 66mm in width and 66mm in height.
Tōcāitl: Ginger Beverage, For Young and Old, Relaxing, Illustration, Beverage Packaging
Tlachīhualiztli Māchiyōtl: The design material is made of aluminum can.
Tlanāhuatīlli Nētēcahuilīztli: In the initial stage of the project, I have not to search a proper breakthrough point for a promotion perspective of ginger beverage. Because of a biased of ginger beverage seems to show up in China. Therefore it is hard to find a ginger beverage that is produced by the Chinese manufacturer. As ginger is generally using as a cooking condiment or medicinal material appears in our daily life but not a daily drink. However this type of drink is a popular selling product as Coke and Sprite at abroad. I used to have resisted the flavor of ginger after attracted by the unique taste of the ginger drink. Therefore I would like to do an experiment to design a lively effect of the drink. To make a difference from the graphic design of traditional advertising graphic design I would like to express a relaxing picture of hand drawing. It encourages people to get interested in the product and then they would be willing to taste.
Tlatēmōliztli: Although a ginger beverage is very popular in the overseas market. However the Chinese consumer seems to resist for the ginger drink without tasting. As they consider a ginger beverage would be an astringent taste as ginger soup. The design of four figures illustration represents to the men and women, old and young. I expect that consumer can turn out an emotional connection when they see this series of packaging on the market.
Tēyōllālīliztli: The inspiration comes from I tasted the ginger drink and impressed by its taste when I studied abroad. Moreover it is a rarely seen ginger drink in the Chinese market. The taste of the ginger beverage is refreshing and sweet. The ginger beverage is suitable for both young and old people. Thus I would like to design packaging for a ginger beverage in order to attract more people to taste this drink.
Tēquitl Cāhuitl: The project started in April 2018 in Shanghai and finished in December 2018 in Shanghai.
Tēquitl Ōhuitl: The illustration of the figure image is the main visual of the packaging design. Because I would like to highlight an actual connection with the consumers by the design. In the creative process, I decided to apply a simple and vivid effect on the design image. The design could tell a story in the simplest and most straightforward way. I applied four representative characters in the main image of the design. They are named as Ginger Man, Ginger Lady, Ginger Grandma, Ginger Kid. The packaging design style of beverage is suitable for all ages.
Calpolli Tlācah: Designer: Wen Liu
Designer: Jiayi Sun
Designer: Weijie Kang
Īxiptla Tlanēxtīlli: Image #1: Creator Wen Liu, Happy Ginger Ale, 2018
Image #1: Illustrator Jiayi Sun, Happy Ginger Ale, 2018
Image #1: Creator Weijie Kang, Happy Ginger Ale, 2018