Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni by RRD Lab 2064

Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 Mahuizolli A' Design Award Bronse in Tlaquimilolli Tlachihchihualiztli Competition Category.

BronseTlaquimilolli· 2020

Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni

by RRD Lab 2064

Client: RRD Lab 2064

Mahuizolli A' Design Award Bronse Winner in Tlaquimilolli Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni

Jane in tlapechtlaliliztli tlein mochīhua īpampa telefōn tlein huel mopīqui. In tlācuilōliztli quitta huitztli (bamboo) īhuān cuahuitl tlein ihcuilōlpan, ye huehcauh Chīna āmoxtlācuilōliztli, īhuān quimopano huehcauh Chīna tlahcuilōlmachiyōtl. In caxitl mochīhua zan cē āmatl tlein pilcatoc quen cuahuitl īhuān tilmahtli, ahmo teflastic nozo occequi tlamantli. In tlahtolamatl tlein temachtia āquin quitequitiltīz motēca īhuīcpa tlacayōtl caxitl īhuān quipiya tepoztlatzacualōni (imán) īca motzitzquia. In tlahtolamatl huel mocopīna īhuān mocoyōniā. In caxitl motlapoa īca cē tlamachiyōtl, īhuān in tlamantli tlein calaqui mopīquih īxquich cē cē tlanepantlah. In caxitl quipiya īnepapan huēyacāyōtl: 198, 192, īhuān 47 milímetros.

The Recognition

About the Mahuizolli A' Design Award Bronse

Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Jane Tlapechtlaliliztli īca Telefōn Tlapīquīlōni quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Ancient Chinese fonts and traditional book forms, now combine with the latest technology products. Completely paper-based packaging without other materials especially plastic will lead the environmental protection. The user manual is not only covered on packaging surface but also can be detached and rolled up. The wooden and fabric texture will give the packaging more sense of ceremony.
Dimensions & Packaging: Size 198*192*47 mm
Tags: Special paper, Magnets, Non-plastic
Production Technology: The packaging is made by special paper with wood and fabric texture, the user manual can cover the box or be rolled by magnets
Design Challenge: Consider deplasticization is the trend of packaging, using paper as a moving part is challenging of solidity and flatness, requires special paper with strength and rich effects
Research: Foldable, rotatable, liftable, multiple structural methods are used in product design. As an extension, packaging designers also need to have corresponding solutions to respond
Inspiration: Foldable structure is a new tendency of electronic products, more and more of which will adopt this form because of the improvement of screen and hardware. ‘Jane’ is an ancient Chinese book form-Bamboo and wooden slips. The rolling and unrolling structure references at the characteristics of the ancient Chinese book and modern foldable phones. The combination of traditional culture and the advanced technology will be a unique design experience.
Project Duration: The project started in July 2019 in China and finished in December 2019
Operation Flow: Removable user manual with wood texture wrapped around the surface of box by magnets, after opening the box with tap, products will be arranged in different layers.
Patents: Copyrights belong to RR Donnelley, 2020
Team Members: Designer: Xia Peng
Design Engineer: Wu Weifeng
Design Coordinator: Hu Zhangxian
Image Credits: RRD Lab 2064