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Zodiacville Runners Zithunzi za Bukhu la Ana by Juyeon Park

Zodiacville Runners Zithunzi za Bukhu la Ana by Juyeon Park is a highly esteemed winner of the very prestigious 2021 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zosindikizidwa ndi Zofalitsidwa Competition Category.


BronzeZosindikizidwa· 2021

Zodiacville Runners Zithunzi za Bukhu la Ana

by Juyeon Park

Client: Karandashi

Mphoto ya Bronze ya A' Design Award Winner in Zosindikizidwa Category

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The Design

About Zodiacville Runners Zithunzi za Bukhu la Ana

Zodiacville Runners ndi nthano yopeka ya ana yokhala ndi zithunzi, yonena za nyama za ku Zodiacville, zomwe zimalowa nawo chikondwerero cha mpikisano wothamanga chomwe chinakonzedwa ndi Mfumu ya Chinjoka. Zithunzizo zimaphatikiza mawonekedwe a zojambula zakale za ku Korea zotchedwa minhwa ndi kalembedwe ka digito ka madontho (pointillism). Madontho ambiri ofiifiira anayikidwa umodzi ndi umodzi, motengera njira yakale ya kum'mawa yojambulira kumbuyo (back-painting). Bukhuli lili ndi kukula kwa masentimita 26 kufanana ndi 26, ndipo lili ndi ngodya zozungulira kuti likhale lotetezeka. Gawo loyamba limapereka nkhaniyi kwa ana, pamene gawo lachiwiri limapereka maphunziro othandiza ndi zolemba zowonjezera kwa aphunzitsi.

The Recognition

About the Mphoto ya Bronze ya A' Design Award

Zodiacville Runners Zithunzi za Bukhu la Ana ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Zodiacville Runners Zithunzi za Bukhu la Ana akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Zodiacville Runners Zithunzi za Bukhu la Ana amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is an experimental mixture of traditional Korean 'minhwa' attributes, fable narratives passed from mouth to mouth, and illustrator's own digital pointillism painting styles. Accordingly, folkish episodes of zodiacville animals are based on the humorous and joyful sentiment of the festival. Furthermore, numerous dilute dots were blended layer by layer, inspired by the oriental back-painting technique.
Dimensions & Packaging
260mm X 260mm, Rounding post-processing to prevent children from cutting their hands on a book
Tags
Illustration, Fairy Tale, Pointillism, Zodiac
Production Technology
Layering hard-type dots one by one, the illustrator materialized the pointillism in a digital drawing environment.
Design Challenge
There were concerns that humorous expressions could convey distorted visual messages to growing children, as this book was planned to be used in educational sites. Therefore, the contents were continuously consulted by professional elementary teachers and volunteers from youth institutions. Accordingly, the illustrations have undergone modifications to prevent expressing certain races or minority classes in negative stereotypes.
Research
The project is based on anatomical research to represent detailed animal characters that fit the cognitive ability of shapes of teenage children. In advance, the actual bones and muscle structures of the animals in the book were analyzed in detail. After that, the silhouettes were organically simplified and the deformation technique was applied to give character traits.
Inspiration
This is a children's fairy tale about Zodiacville's animals participated in the running festival hosted by the Dragon King. The illustrator and writer enriched episodes with ideas from several workshops in the plot conception stage. For example, a four-character idiom, "Monkeys and dogs don't get along well", was naturally included in the episode.
Project Duration
The duration of the project is from October 2018 to February 2019. The project was mainly carried out in South Korea. Later, other countries where the books are planned to be distributed are Uzbekistan, Kyrgyzstan, Kazakhstan, Russia, and Ukraine.
Operation Flow
The book is divided into Part1 for children and Part 2 for educators. Educators organize classes by referring to learning guides and supplementary materials in Part2, helping children understand contents in Part1. Educators use illustrations and Russian hint texts to encourage children to learn Korean and Korean culture naturally. Furthermore, children infer the situation with illustrations and learn in-depth on what the yellow-highlighted keywords mean in Korean.
Team Members
Juyeon Park
Image Credits
Juyeon Park, 2019

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