Chadao Buku by Wang Zhi is a highly esteemed winner of the very prestigious 2021 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Zosindikizidwa ndi Zofalitsidwa Competition Category.

BronzeZosindikizidwa· 2021

Chadao Buku

by Wang Zhi

Client: Yunnan TAETEA Group Co., Ltd.

Mphoto ya Bronze ya A' Design Award Winner in Zosindikizidwa Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Chadao Buku

Zida zovundikira ndi mitundu ya chivundikiro cholimba zimagwiritsidwa ntchito kupanga njira yowonekera bwino ya tiyi wa Pu'er. Mapangidwe a zilembo ndi masanjidwe amasiyidwa opanda kanthu, ndipo masanjidwe ake onse ali ndi zosintha zambiri. Chilankhulo chamakono chamakono chimagwiritsidwa ntchito kufotokoza chithumwa cha tiyi ya Chinese Pu'er, ndipo mutu wake ndi wosavuta komanso womveka bwino. Zithunzi ndi zomwe zilimo zimagwirizana bwino komanso zosangalatsa. Zithunzi ndi zolemba zimagwirizana komanso zimaperekedwa moyenera.

The Recognition

About the Mphoto ya Bronze ya A' Design Award

Chadao Buku ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Chadao Buku akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Chadao Buku amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The sheath and the color of the hardcover are carefully chosen to create a transparent sense of maroon—a typical color of Pu'er tea—and to reflect the texture of the tea. The font design and layout are properly left blank, creating a sense of change. Modern design language is used to explain the charm of Chinese Chadao, with the chapter design kept simple and clear. The illustrations and texts are harmoniously arranged and designed to complement each other.
Dimensions & Packaging: Book size: 170mm x 240mm x 23mm
Tags: TAETEA System, Pu'er Tea, Chadao, An Eight-step Process, hardcover, Acrylic Materials
Production Technology: The book sheath is made of transparent acrylic. The process consists of four-color printing, bronzing and creasing, etc. The hand-drawn style illustrations are computer-aided design.
Design Challenge: The most difficult part is to find the exact visual design expression. Nowadays, learning Chinese tea ceremony has become a fashion, and people's thoughts will gradually sublimate in the process of tasting Pu'er tea; however, it is nevertheless a challenge to express the philosophical thoughts behind the Chinese tea ceremony and the tea culture.
Research: The purpose of the research is to re-understand and express the charm of Chinese Pu'er tea as well as the Chinese tea ceremony. Empowered by selected printing materials, novel special paper and binding technology, the research explores how to convey the different touches of the through distinctive visual expressions.
Inspiration: The book is inspired by Pu'er tea from TAETEA Group. The Eight Teachings of the TAETEA System are both a set of elegant and procedural skills to brew tea and are self-motivating methods of self-introspecting Chadao studies. It consists of eight interrelated, consecutive of arrays of moves, including cleansing, opening, awakening, measuring, cultivating, experiencing, sharing, and finishing.

An Eight-step Process ceremony enhance the design inspiration for the reunderstanding of the aesthetic value of Chinese Chadao.
Project Duration: January 1 to 31, 2018; Beijing, China
Operation Flow: By getting people take out and open the book with care, the transparent acrylic sheath brings a touch of sacred ritual. Throughout the eight chapters, the joy of reading stays in the entire reading process. Be the book open or closed, there is always a particular three-dimensional effect.
Patents: Copyrights belong to Foreign Languages Press, 2018
Team Members: Translator: Wang Chiying
Guest Editors:Xu Xue, Gao Feiyan
Image Credits: Photographe: Wang Haifei, Sun Yishuai