Dumphani kupita ku nkhani
Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya ndi Fly By Jing

Dizayini ya Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya ndi Fly By Jing ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.


BronzeMapaketi· 2022

Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya

ndi Fly By Jing

Kasitomala: Fly By Jing

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Mapaketi

17,461

Mitundu

Kapangidwe

Za Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya

Malemba a Bukhu: Fly By Jing ndi kapangidwe ka katundu ka msuzi wa tsabola wa ku Sichuan wogulitsidwa m'botolo la galasi. Kapangidweka kali ndi mizu mu miyambo koma kwapangidwa mogwirizana ndi mmene anthu amadyera masiku ano. Mitundu yosangalatsa komanso mawu olunjika amasiyanitsa katunduyu ndi msuzi wina uliwonse pamsika. Ziganizo zazitali zosindikizidwa pa lebulo zimafotokoza za kampaniyo ndikuzigawa kwa owerenga. Kapangidweka kamasonyeza mfundo ndi cholinga cha kampaniyo, chomwe chimachokera ku zokoma za ku Chengdu ndi malo ake ang'onoang'ono odyera a m'deralo.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Fly By Jing Ntchito Yaikulu: Kupaka Katundu wa Zokometsera Chakudya amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else’s notions of value, taste, and tradition - and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.
Miyezo ndi Kuphimba
W 6mm x D 6mm x H 8.5mm, glass jar
Zizindikiro
Food, condiment, sauce, packaging, spicy, chili crisp, Sichuan, Chinese
Chilimbikitso
The rebrand of FBJ was aligned with the "rebrand" of its founder, Jing. She founded Fly By Jing in 2018, inspired by the flavors of her hometown Chengdu and its popular ‘fly restaurants’ - soulful hole-in-the-wall eateries so good they attract diners like flies. Her journey in food has taken her from the streets of Chengdu to cities all over the world. Fly By Jing is the product of a journey of discovery and coming home to self.
Mamembala a Gulu
Founder: Jing Gao
Head of Brand: Jazlyn Patricio-Archer
Designers: DayJob Agency
Mwini Zithunzi
All images / Photographer / Maria Be

Zolipidwa

Fufuzani Kupitilira Designers.org

Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.

Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

A' Design Award ndi mphotho yapadziko lonse, yoweruzidwa ndi oweruza, ya dizayini yabwino. Tengani nawo mbali mu A' Design Award kuti mukhale ndi mwayi wopeza kutamandidwa moyenera, kudziwika, ulemu ndi kufalitsa ntchito yanu. Ikani ntchito yanu ku A' Design Award ndipo pikanani kuti mupeze mphotho yotamandika ya A' Design Prize.

Ikani Dzina