Dizayini ya Zhu Xixi Mphatso Bokosi ndi Jin Zhang ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
ChitsuloMapaketi· 2022
Zhu Xixi Mphatso Bokosi
ndi Jin Zhang
Kasitomala: Wuhan Sanbu Brand Design
Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #134487Kapangidwe
Za Zhu Xixi Mphatso Bokosi
2022 ndi chaka cha nyalugwe pa kalendala yoyendera mwezi yaku China. Njira yolunjika kwambiri ndiyo kugwiritsa ntchito zithunzi za akambuku. Wopanga amagwiritsira ntchito katchulidwe kofananako ka nyalugwe ndi madalitso m’Chitchaina, ndipo amagwiritsa ntchito akambuku asanu kufotokoza wu fu lin men (mawu achi China, amene amagwiritsidwa ntchito mofala m’zaka Zatsopano). gwiritsani ntchito malankhulidwe ndi zithunzi kuti mupange madalitso owirikiza a Chaka Chatsopano' Mitundu yolimba ya lalanje ndi yobiriwira yobiriwira imapangitsa phukusi lonse kukhala lokongola kwambiri. Bokosilo lingagwiritsidwe ntchito ngati chojambula chokongoletsera, ndipo panthawi imodzimodziyo, pali chithunzi chamtundu wa nyalugwe kuti anthu azitha kucheza.
Chidziwitso
Za Mphoto ya Chitsulo ya A' Design Award
Zhu Xixi Mphatso Bokosi ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Zhu Xixi Mphatso Bokosi akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Zhu Xixi Mphatso Bokosi amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- 2022 is the Year of the Tiger in the Chinese lunar calendar. Most of the New Year's gifts are showing Chinese traditions, but the brand wants a high-end dim sum gift box that combines traditional Chinese culture and is young and fashionable. The designer used the similar pronunciation of "tiger" and "blessing" in Chinese to express "wu hu lin men" (Chinese idiom, New Year's blessing) with five tigers; boldly used orange and green to contrast colors to make the whole package more fashionable.
- Miyezo ndi Kuphimba
- 520*280*50mm。At the same time, there is a line drawing tiger picture in the box. People can color the tiger with their family members and friends to enhance the interaction between the characters and achieve the effect of emotional interaction. The painted picture can be permanently retained as a hanging painting.
- Zizindikiro
- zhuxixi、gift box for dim sum、gift box for the Year of the Tiger
- Teknoloji Yopangira
- Both the gift box and the inner box are printed on ordinary cardboard, and the three-dimensional embossing effect is made to highlight the realistic tiger graphic. It is worth mentioning that the designer deliberately designed the box to be a thin growing strip, and embedded the lid into the bottom box. Inside, just like a framed painting, the box can be used as a decorative painting, and the packaging has the opportunity for secondary use to reduce waste.
- Vuto la Dizayini
- The biggest challenge of this packaging is: not only let the older people feel the traditional atmosphere, but also let the young people feel fashionable, how to integrate traditional Chinese culture and fashion is the most important problem to be solved.
- Kafukufuku
- After confirming the idea of using five tigers to express New Year's greetings, the designer consulted a lot of materials and found five tigers representing five different meanings from different regions of China, such as representing peace, good luck, guardianship, and happiness. , fortune. And re-drawing and coloring, not only retains the traditional form, but also fashion.
- Chilimbikitso
- The most direct way to create a gift box for the Year of the Tiger is to use tiger graphics. The designer used five tigers to express "wu hu lin men" (Chinese idiom, often used for New Year wishes), using the similar pronunciation of "tiger" and "blessing" in Chinese. Idioms and graphics form a double New Year's greeting. At the same time, there is a tiger picture in the box that people can color together to enhance the emotional interaction between people.
- Nthawi ya Polojekiti
- The project is designed in November 2021 and will be sold in Wuhan, China in December 2021
- Mdondomeko ya Ntchito
- In the Chinese Year of the Tiger, the idiom "five blessings come to the door" composed of tiger patterns and five tigers gives the most direct double New Year's blessing. At the same time, the tiger paintings prepared for people in the box can be used for coloring, which can create emotional interaction between people and make the New Year atmosphere more intense.
- Mamembala a Gulu
- Designer ：Jin Zhang
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
