Dizayini ya By Beth Collagen Supplement Phukusi ndi Angela Spindler ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
GolideMapaketi· 2022
By Beth Collagen Supplement Phukusi
ndi Angela Spindler
Kasitomala: Depot Creative
Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #137495Kapangidwe
Za By Beth Collagen Supplement Phukusi
Bungweli lidalamulidwa kuti lipange zodziwikiratu komanso kapangidwe kazonyamula, kuphatikiza chombo chodziwika bwino chamsika wapamwambawu. Kumene kuli kotheka zida zonse zidasankhidwa potengera zidziwitso za chilengedwe, kuyambira kugwiritsa ntchito zinyalala zomwe zidatumizidwa pambuyo pa ogula, mapepala a FSC ndi inki za soya. Kupakaku kumagwiritsa ntchito phale lamitundu yobiriwira yobiriwira komanso yopepuka ya pastel, zida zapamwamba kwambiri, zomanga ndi kusindikiza kosawoneka bwino kuti apange chidwi chowoneka bwino komanso kutchuka.
Chidziwitso
Za Mphoto ya Golide ya A' Design Award
By Beth Collagen Supplement Phukusi ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. By Beth Collagen Supplement Phukusi akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. By Beth Collagen Supplement Phukusi amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Material selection was used to influence the consumer's perception from the initial impression to a later considered appraisal. The vessel combines glass and wood. Luxury is secured through an elegant, blended conical form with flowing surfaces influencing desirability and relevance. Sustainability is achieved through material usage and reuse of the vessel—employing a refill system. Its' packaging with a colour palette of dark green and light pastel hues, using high quality materials, structures and subtle print finishes created a tangible sense of both luxury and prestige.
- Miyezo ndi Kuphimba
- The packaging consisted of a primary rigid box / core flute shipper / wrapping paper / stickers / large satchels / postcards / pouches / sachets and pulp boxes and sleeves.
- Zizindikiro
- Beauty, Luxury, Premium
- Teknoloji Yopangira
- Where possible all materials were selected based on their environmental credentials, ranging from the use of post-consumer waste, FSC papers and soy-based inks.
A range of bamboo pulp boxes was used for travel sachets, to provide both protection, be light weight aw well as home-compostable. - Vuto la Dizayini
- From the initial briefing to the mass production of the vessel, we had a 6 month window only. This gave very little time for full prototyping and testing as we would normal have.
- Kafukufuku
- The luxury category, particularly within the beauty segment has been subject to criticism for its excessive use of packaging, plastic and general packaging waste. By Beth has sustainability at its core, therefore all materials were selected based on their environmental credentials. Materials were printed using soy-based inks, where possible recycled content, pulp and FSC paper. We were able to create a prestigious perception but not to the detriment of sustainability. The dark, green selected for its representation of the natural Australian flora and fauna.
- Chilimbikitso
- Beauty, consciously considered. Depot was commissioned to create a visual identity system and packaging design, including a bespoke vessel for this luxury atelier. Simplicity, sustainability and social responsibility sit as key strategic pillars and therefore drove all packaging decisions. Depot worked with industrial designers to create a bespoke form that fulfilled the brief of luxurious and sustainable. The bespoke vessel and subsequent packaging give the product value and cachet.
- Nthawi ya Polojekiti
- June 2020-July 2021, Sydney Australia
- Mdondomeko ya Ntchito
- The vessel is packaged in a rigid, lidded box. It is shipped in a coreflute shipper.
- Mamembala a Gulu
- Creative Director: Angela Spindler
Industrial Designer: Charlie Payne
Industrial Designer: Andrew Simpson
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.