Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan ndi Shinji Arashigawa

Dizayini ya Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan ndi Shinji Arashigawa ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2023 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.

BronzeMapaketi· 2023

Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan

ndi Shinji Arashigawa

Kasitomala: Applied Kansei Center

Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Mapaketi

13,923

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #150594

Pitani ku Tsamba Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan

Kahisu ndi chakumwa cha viniga chochokera ku Japan chomwe chili ndi uthenga wamakhalidwe abwino, ndipo ndi choyamba ku Japan. Chimapangidwa kuchokera ku zikhwapu za malalanje owawa, zimene kale zinali kutayidwa pambuyo pofinya madzi ake. Lingaliro la kapangidwe ndi Kapangidwe Waluso wa Kusankha Kwaukhalidwe. Kuti awonetsere zokometsera ziwiri zatsopano zomwe zimaphatikiza viniga, kukoma kwa zipatso, ndi kuwawa kwa zikhwapu za malalanje owawa, komanso nthawi yapadera yomwera chakumwachi, amagwiritsa ntchito botolo lafanizira la champagne, kuphatikiza maganizo a dziko lonse la ojambula awiri aakulu kwambiri, Gauguin (Blend G) ndi Monet (Blend M). Bokosi la mphatso limagwiritsa ntchito zinthu zochepa za kabodi kuti lisunge mabotolo awiri mokongola.

Chidziwitso

Za Mphoto ya Bronze ya A' Design Award

Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Kahisu Phukusi la Chakumwa cha Viniga Chochokera ku Japan amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: Kahisu is a new Japanese vinegar drink with an ethical message, made from bitter orange peels, which was previously discarded after squeezing the juice. The design concept is Artistic Design for Ethical Choice, for the earth, for children 100 years from now. In order to express the novel taste and the artistic aspect common to the taste, a champagne-type bottle, a shape not generally used for Japanese vinegar drinks, was adopted, and the graphics were in the style of paintings.
Miyezo ndi Kuphimba: Bottle: Width 81mm x Depth 81mm x Height 241mm
Label: Width 247mm x Height 70mm
Box: Width 300mm x Depth 170mm x Height 85mm
Zizindikiro: Ethical, Food recycling, Japanese vinegar drinks, Artistic, Gauguin, Monet, Minimum
Teknoloji Yopangira: The technology to ferment bitter orange "peels" to produce vinegar was developed, and Japan's first "fruit peel vinegar drink " was born. In order to embody the ethical message, we used recycled materials for the bottle and label in consideration of the environment.
Vuto la Dizayini: A major challenge for the project team was to develop Japan's first vinegar drink with new values that would set it apart from existing vinegar drinks in both taste and packaging. Based on the concept formulated by the producer, researchers, manufacturers, and designers worked together as a team to arrive at the final form of new taste and design.
Kafukufuku: A new vinegar drink was born, characterized by a "bittersweetness" like black coffee, as a result of research experiments using Kansei engineering using a large number of taste samples in which the proportions of taste components were subtly controlled. In order to convey its deep and artistic taste and ethical message, the shape and materials of the bottle, cap, and label were repeatedly examined to achieve a design that simultaneously expresses "Artistic Design" and "Ethical Choice".
Chilimbikitso: Kahisu is a Japanese vinegar drink with new values. Two new flavors, blending the vinegary and sweetness, of conventional vinegar drinks with the bitterness of bitter orange peels, are expressed in the worlds of the works of two artists. The fruity flavor Blend G was inspired by Paul Gauguin's tropical landscapes and people, while the fresh and refreshing flavor Blend M was inspired by Claude Monet's landscape paintings of water lilies.
Nthawi ya Polojekiti: The project started in Hiroshima, Japan in September 2021 and has been on sale at the online store since August 2022. The client is a long-established vinegar manufacturer founded in 1582.
Mdondomeko ya Ntchito: The role of Kahisu is to deliver to your loved ones the excitement you experience when you drink it with sparkling water or spirits (whiskey, gin, rum, etc.), and the thoughts that will lead to the future 100 years from now as expressed in the design concept. Kahisu will be sold for gift use only to relay the ethical message of caring for the future of society and the earth.
Mamembala a Gulu: Producer/Product Director: Koichiro Kasio
Planner: Makiko Ozawa