Daity Galaxy Kukulunga kwa Aisikilimu by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2024
Daity Galaxy Kukulunga kwa Aisikilimu
Client: Daity Galaxy
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #152400The Design
About Daity Galaxy Kukulunga kwa Aisikilimu
Mapangidwe a kukulunga kwa aisikilimu amaitanira owonera m'dziko losangalatsa la kulingalira ndi kuzizwitsa. Molimbikitsidwa ndi mzimu waufulu wa maganizo a mwana, zimadzutsa kukumbukira zakale, kufunda, ndi chisangalalo mwa anthu a msinkhu zonse. Mitundu yosangalatsa ndi zithunzi zosewera zimanena nkhani zapadera zomwe zimadzutsa mwana wamkati mwa munthu aliyense. Tsatanetsatane lililonse lapangidwa moganizira kuti lidzutse chidwi, pomwe kugwiritsa ntchito njira za utoto wamadzi kumawonjezera kufewa, malingaliro okhudzidwa mtima, ndi kuya kwazaluso ku mapangidwe onse.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Daity Galaxy Kukulunga kwa Aisikilimu ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Daity Galaxy Kukulunga kwa Aisikilimu akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Daity Galaxy Kukulunga kwa Aisikilimu amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In this ice cream packaging design, you enter a different children's world. It may seem that this idea is only for children, but this fantasy design style will take you to the fantasy world of children. Happy colors and different illustrations each tell you a story that makes you enter your childhood in an imaginative way. The design has many details that make the viewer more interested and curious.
- Dimensions & Packaging
- Capacity: 600 ml ice cream,
- Tags
- Ice Cream, Ice cream Package, Colorful, Package Design, Children, Imagination, Illustration
- Production Technology
- The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision. IML Applicable, Tamper Evident, Microwave capability, freezer capability
- Design Challenge
- The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
- Research
- Type of research: field and spot research, research goals: knowing children's emotions and understanding color in them, collecting data and research tools: using multiple characters for each design, and children's freedom in choosing colors. Participants: children between 7 and 12 years old. Research Impact: The viewer's desire to see the final design and the effective outcome of the design
- Inspiration
- This design is inspired by children's fantasy worlds. In the pictures, each child imagines himself in a special fantasy world according to each flavor of ice cream. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
- Project Duration
- This project started in March 2023 and continues until now in Shiraz, Iran
- Operation Flow
- The nature of ice cream always has a sense of happiness and dream for both children and adults. Therefore, showing and depicting a world with happy and carefree colors used in packaging along with cartoon characters and a fantasy-dream atmosphere can be very effective. Special imagery and attractive color are the key tools of this packaging for better interaction and impact.
- Patents
- Idea & Package Design: Mohsen Koofiani
- Image Credits
- All of the images: Illustrator / Creator: Mohsen Koofiani
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