Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa ndi Yamin Zhu

Dizayini ya Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa ndi Yamin Zhu ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.

GolideMapaketi· 2024

Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa

ndi Yamin Zhu

Kasitomala: Forty-Nine Union Design Department

Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi

157,441

Wopambana Wotsimikizidwa

Tsimikizani Mkhalidwe wa Mphotho ya #152984

Onani ku A' Design Award Nkhani Yofalitsidwa Chizindikiro cha Mphotho

Mitundu

Kapangidwe

Za Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa

Gulu ili likukhala ndi mtsuko woyera wa posalani, wochokera mumzinda waku China, malo aulemu obadwira luso la kupanga posalani. Likuperekezedwa ndi chogawira chokongoledwa ndi chizindikiro chochokera ku Ufumu wotchuka wa Shang, pamodzi ndi magalasi anayi ang'onoang'ono ndi mtsuko wa maburashi wopangidwa ndi posalani ya buluu ndi yoyera yokutidwa pansi pa zowala. Zonse zikuperekedwa mwaulemu m'bokosi lalikulu lamatabwa. Chinthu chilichonse chimayimira makhalidwe a chikhalidwe cha China, ndikuphatikiza mfundo zosatha za kufufuza, kulimba mtima ndi kusunga luso la cholowa chathu.

Chidziwitso

Za Mphoto ya Golide ya A' Design Award

Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Forty-Nine Union Liquor Chiphangizo cha Zakumwa Zoledzeretsa amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera: This design comprises a white porcelain pot originating from Jingdezhen, the birthplace of porcelain. It features one divider adorned with the Shang Dynasty Taotie pattern, four shot glasses, one brush pot crafted from blue and white underglaze white porcelain, and a large wooden box for packaging. Each item serves as a testament to Chinese culture, elucidating the philosophical and brand culture of Forty-nine Union. Designed to endure across generations, these products contribute to environmental preservation through their lasting legacy.
Miyezo ndi Kuphimba: Box: W 450mm x D 260mm x H 425mm
Pot: W 170mm x D 106mm x H 330mm
Divider: W 60mm x D 60mm x H 120mm
Shot glass: W 37mm x D 37mm x H 70mm
Zizindikiro: Chinese Baijiu, Oriental Aesthetics, Packaging design, Forty-nine Union
Teknoloji Yopangira: The central motif of the pot is the Forty-nine Union's emblematic seal character logo, encircled by ornate double Chinese dragon motifs. Adorning the reverse side is the prominent character 'Xin', symbolizing 'faith', embellished with the Taotie pattern.

The divider's design is inspired by the 'Zun' vessel shape from the Shang Dynasty, with relief decorations featuring Taotie patterns. Crafted with exquisite white porcelain and delicate gold threading, it exudes a jade-like elegance.

The meticulously carved wooden box showcases a double Chinese dragon motif in African rosewood, accented by a copper square metal at the front. Employing traditional handcrafted mortise and tenon techniques reminiscent of Ming and Qing furniture, it holds significant value for collectors.

Lastly, the brush pot, fashioned from blue and white underglaze white porcelain, is adorned with the Forty-nine Union Poem encircling its body, further enhancing its aesthetic appeal.
Vuto la Dizayini: There are two challenges in the process. The first one concerns white porcelain. The ultimate expression of white porcelain is to be as white as snow and as resonant as jade. The second challenge is the difficulty in crafting the square bottle. In pursuit of the perfect effect, we chose these two most challenging elements to complete this set of works.
Kafukufuku: The research began with the Forty-nine Union, formed by 49 friends driven by love and sharing, all seeking a better life. The goal is to spread the drinking culture and values of the Forty-nine Union to more partners, while also presenting the Chinese philosophies of "Chinese chivalry", "loyalty", and "trust" to a wider audience. The design aim to create a set of works and artworks that can be passed down for more friends to enjoy. The research method involves collecting suggestions and data from all partners, followed by analysis, summarization, and modification. The results of the study have proven successful in achieving the initial objectives, both spreading Chinese philosophical ideas and preserving brand culture.
Chilimbikitso: Over the past eight years, members of the Forty-nine Union have remained united by their shared faith, endeavoring to craft a collection of symbols representing value, belonging, and honor for each partner, intended to be passed down through generations. Additionally, the collection integrates ancient Oriental philosophy and aesthetics, fostering a deeper appreciation of Chinese liquor culture and bolstering confidence in Chinese culture. This reflects the original intent of the designers.
Nthawi ya Polojekiti: The project started in April 2023 in Shanxi, China and finished in May 2023.
Mdondomeko ya Ntchito: This design offers a full set of tools for enjoying Chinese drinking culture. Its national treasure value and elegant design suggest it could be suitable for upscale occasions. Designed to last for generations, these products also help preserve the environment by being passed down through families.
Petensi: 202330374354.2
202330374352.3
202330374350.4
202330374346.8