Dizayini ya Dragon Year Gift Kachikichi ka Chikuto cha Tiyi ndi Tao Ran ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2024 Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
ChitsuloMapaketi· 2024
Dragon Year Gift Kachikichi ka Chikuto cha Tiyi
ndi Tao Ran
Kasitomala: Shenzhen Yixin Visual Brand Consultant Co., Ltd
Wopambana pa Mphoto ya Chitsulo ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #157666Kapangidwe
Za Dragon Year Gift Kachikichi ka Chikuto cha Tiyi
Mphatso ya Chaka cha Chinjoka ndi kapangidwe ka kachikichi ka tiyi wa Pu'er, kopangidwa ngati mphatso ya Chikondwerero cha Masika cha Chitchaina. Kapangidweka kamagwiritsa ntchito chinjoka, nyama yamwayi mu nthano zakale za Chitchaina, komanso dera lamapiri la Yunnan, komwe tiyi wa Pu'er amachokera. Chinjoka chojambulidwa ndi dzanja mu kalembedwe ka zilembo ndi zithunzi za inki chaphatikizidwa ndi chizindikiro chosavuta cha chinjoka chopangidwa ndi mapulogalamu a zithunzi. Kachikichi kakunja kamene sikakongoletsedwa mwapadera kamasiyana ndi kalembedwe kolimba ka inki ka kachikichi kamkati. Pepala lopangidwa ndi manja kuchokera ku thonje la mabungwe azikhalidwe za m'deralo limasindikizidwa pogwiritsa ntchito njira ya sikirini, choncho chidutswa chilichonse ndi chapadera.
Chidziwitso
Za Mphoto ya Chitsulo ya A' Design Award
Dragon Year Gift Kachikichi ka Chikuto cha Tiyi ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Dragon Year Gift Kachikichi ka Chikuto cha Tiyi akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Dragon Year Gift Kachikichi ka Chikuto cha Tiyi amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
- Miyezo ndi Kuphimba
- 200mm x 200mm x 4mm
- Zizindikiro
- Packing，Tea packaging，Pu'er tea packaging，Dragon Year
- Teknoloji Yopangira
- The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
- Vuto la Dizayini
- In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
- Kafukufuku
- In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
- Chilimbikitso
- The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
- Nthawi ya Polojekiti
- The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
- Mdondomeko ya Ntchito
- As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
- Petensi
- Copyright
Name: Tao Ran
Year: 2023
Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd
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