Bedtime Story Paketi ya Chokoleti Yapadera by Xi Yang is a highly esteemed winner of the very prestigious 2024 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
SilivaMapaketi· 2024
Bedtime Story Paketi ya Chokoleti Yapadera
by Xi Yang
Client: Amovo
Mphoto ya Siliva ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #159310The Design
About Bedtime Story Paketi ya Chokoleti Yapadera
Izi ndi kapangidwe ka paketi wa mndandanda wa chokoleti yapamwamba kwambiri. Zithunzi pa bokosi lakunja zimasonyeza kukoma kwapadera kwa kalikonse ka chokoleti: mwachitsanzo kowala, kokhuthala, kapena kochititsa chidwi komanso kwachilendo. Mosiyana ndi mipaketi yambiri ya chokoleti yomwe imagwiritsa ntchito zithunzi zachakudya zomveka bwino ngati zinthu zowoneka pofuna kuimira kukoma kwa chokoletilo, mndandandawu umawulula mgwirizano wochuluka ndi kusintha kwa malingaliro komwe kumabwera chifukwa cha kukoma kudzera muzithunzi zachilendo zokhala ndi nkhani.
The Recognition
About the Mphoto ya Siliva ya A' Design Award
Bedtime Story Paketi ya Chokoleti Yapadera ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Bedtime Story Paketi ya Chokoleti Yapadera akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Bedtime Story Paketi ya Chokoleti Yapadera ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor—be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story.
- Dimensions & Packaging
- 19X7X4.5CM
- Tags
- Chocolate, Gourmet Chocolate
- Production Technology
- The packaging of this series uses special paper with a metallic texture, printing large areas of black patterns, creating a strong visual contrast.
- Inspiration
- Inspired by bedtime stories from childhood, each story is imaginative, just like every piece of chocolate has its own unique flavor, each piece of chocolate tells a story. Tasting chocolate is like being slowly led into a mysterious realm, where taste memories are awakened and imagination unfolds.
- Project Duration
- The project started in Beijing in April 2022 and concluded in May 2022. It was launched in the Chinese market in January 2023.
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