Notoginseng Phukusi la Mankhwala by Zhaocheng He is a highly esteemed winner of the very prestigious 2024 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2024
Notoginseng Phukusi la Mankhwala
by Zhaocheng He
Client: Wen Guan Zhuang
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #159869The Design
About Notoginseng Phukusi la Mankhwala
Notoginseng Radix Et Rhizoma ndi mankhwala achikhalidwe a ku China omwe ali ndi mphamvu zabwino zochiritsa. Kuphatikizana kwa madontho m'phukusilo kumapanga mawonekedwe a phiri, zomwe sizingosonyeza malo omwe Panax notoginseng umamera komanso kuwonetsa mawonekedwe ake a ufa. Kapangidwe ka phukusili ndi mitundu ya wakuda ndi wabuluu kamasweka maganizo achikhalidwe m'makampani, kupanga phukusilo kukhala lodzaza mafashoni ndi ubwino. Phukusi la bokosi lamkati limakonzedwa ndi kuphatikizidwa kuti lipange chithunzi cha malo chokhala ndi maganizo aukadaulo wa Kum'mawa.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Notoginseng Phukusi la Mankhwala ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Notoginseng Phukusi la Mankhwala akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Notoginseng Phukusi la Mankhwala amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Panax notoginseng is a traditional Chinese medicine. It is packaged in the form of dots to form the shape of mountains, which not only reflects the growing environment of panax notoginseng powder but also expresses its powdery form. The collision of black and blue makes the packaging full of fashion and quality sense. The packaging of the inner box is arranged and combined to form a landscape painting full of eastern artistic conception.
- Dimensions & Packaging
- 125mmX215mmX50mm
- Tags
- Health, medicine, fashion, artistic conception, powder
- Production Technology
- This outer box is made of tinplate with relief on top. The combination of matte and varnish gives a delicate feeling. There are four small boxes inside made of environmentally friendly paper.
- Design Challenge
- Most similar products in the market are mainly packaged in red and green, and we use black and blue to design this packaging, breaking the traditional understanding of the industry.
- Research
- Panax notoginseng is a traditional Chinese medicine. It has a very good therapeutic effect. Designing the powder form of Panax notoginseng through dots is not only a cultural inheritance and induction, but also an expression of modern aesthetics.
- Inspiration
- The inspiration comes from the mountains where Sanqi powder grows and the powdery form of Sanqi. The inspiration for the pattern of the sprawling mountain ranges comes from the famous ancient Chinese painting of thousands of miles of rivers and mountains.
- Project Duration
- The project lasts 2 month
- Operation Flow
- This packaging retains the characteristics of traditional Chinese medicine and enhances the brand's fashion sense through the collision of black and blue, bringing consumers a better brand impression.
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