Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi by Wenduan Su is a highly esteemed winner of the very prestigious 2025 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2025
Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi
by Wenduan Su
Client: Shenzhen Technology Unversity
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #162841The Design
About Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi
Mahjong Lucky Coffee ndi kapangidwe ka kope la khofi kotengera mahjong, masewera achikhalidwe a ku China. Thumba lililonse limakhala ndi khofi wa mwezi umodzi, wofanana ndi manja awiri a matailo a mahjong. Dzanja loyamba lakonzedwa ngati dzanja lopambana. Dzanja lachiwiri limamalizidwa ndi wogula, chifukwa gawo lililonse la khofi limajambulidwa ngati tailo, ndipo mapangidwe ake sadziwika mpaka gawoli litatsegulidwa. Mitundu yolimba ya lalanje ndi yofiira, pamodzi ndi zilembo zaubwana, zimakopa ogula achinyamata. Palipo zokoma ziwiri zosankha. Kopelo imasandutsa chizolowezi cha tsiku ndi tsiku kukhala masewera.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Mahjong Lucky Coffee Kutulukira Kwa Kope la Khofi amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- draws inspiration from the Chinese quintessence of Mahjong. The combination of Mahjong and coffee is full of gamification, making the coffee packaging more interesting. Mahjong is becoming more and more popular among young people, so the font design of Mahjong is more youthful, and the color is boldly matched, orange-red - food color. A bag of coffee is exactly one month's supply, which is two hands of cards. One hand of cards is designed to be a good hand in the hope of bringing good luck to the buyer, and the other hand needs to be completed by the buyer through the interactive action of drinking coffee every time, which has the attributes of a blind box. It increases playability and repurchase.
- Dimensions & Packaging
- The test model was completed using 3D printing and origami techniques.
- Tags
- Coffee packaging, mahjong culture，gamification design,Chinese traditional culture
- Production Technology
- Mold Injection，Origami
- Design Challenge
- Mahjong and coffee are combined, and the interactive design of the actions is the same, drawing coffee is the same as drawing a mahjong tile
- Research
- Because mahjong is fun and interesting. In China, mahjong culture is becoming more and more popular among young people. Mahjong culture appears in many aspects of life, and mahjong games are gradually being recognized and loved by people from all over the world. We want to design something for the mahjong culture that everyone loves.
- Inspiration
- Drawing inspiration from the Chinese quintessence of Mahjong, the combination of Mahjong and coffee, full of gamification, makes coffee more interesting
- Project Duration
- Design will start in Shenzhen in December 2023 and will be exhibited in the university exhibition hall
- Operation Flow
- Users drink a cup of coffee every day and draw a portion of coffee, which is very similar to drawing cards in a mahjong game. Each card is full of unknowns. After drinking the coffee, different card patterns can be arranged to win the game, just like winning a mahjong game. And mahjong coffee has two flavors to choose from.
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