Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa by Chengdu Stone Design Co., Ltd is a highly esteemed winner of the very prestigious 2025 Mphoto ya Golide ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
GolideMapaketi· 2025
Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa
by Chengdu Stone Design Co., Ltd
Client: Jiangsu Shuanggou Distillery Co., Ltd
Mphoto ya Golide ya A' Design Award Winner in Mapaketi Category
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- Verified Award Winner
- Verify Award Status for #164159
The Design
About Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa
Zodiac Loong Chinese Baijiu ndi botolo ndi bokosi la mphatso lopakira mowa wa ku China. Chivundikiro chake chidasemedwa ngati mutu wa Loong, ndipo ndevu zake zimagwira ntchito ngati chotsekera chomwe chimasunga chivundikiro pamalo pake panthawi yonyamula ndi kusunga. Botololi lamalizidwa ndi Jicui, mtundu wachikhalidwe wobiriwira wa nkhanga, ndipo ndi lokandidwa ndi kupopedwa kuti likhale ndi maonekedwe osanyezimira. Mbali yakumunsi ya botololi yajambulidwa ndi zithunzi za mafunde achikhalidwe cha ku China. Kupakidwa kumeneku kukukumbukira Chaka cha Loong ndipo kwapangidwa kuti kuperekedwe ngati mphatso ndi kusungidwa ngati chinthu chosonkhanitsidwa.
The Recognition
About the Mphoto ya Golide ya A' Design Award
Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Zodiac Loong Chinese Baijiu Kupakidwa kwa Zakumwa Zoledzeretsa amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This Chinese Baijiu packaging revolves around the zodiac sign of the Loong, aiming to provide consumers with a choice that is unique, commemorative, and collectable. The bottle cap is an exquisite sculpture of the Loong head, creating a distinctive visual impact. This cultural element also symbolizes good fortune and health, making the product an ideal gift for the Year of the Loong. Additionally, the design caters to the increasing demand for zodiac themed items among consumers.
- Dimensions & Packaging
- product dimensions, 200 mm x 155 mm x 330 mm
- Tags
- Traditional culture, Zodiac sign of the Loong, Collectable and commemorative, A cap sculpted like the Loong head, Chinese Baijiu packaging
- Production Technology
- The bottle itself is adorned in Jicui, a peacock green hue derived from the Zang Kiln during the Kangxi Era of the Qing Dynasty, symbolizing good fortune. It is further frosted and sprayed to present a distinctive matte texture, exuding an elegant, mysterious appeal.
The lower section of the bottle is meticulously engraved with traditional Chinese wave patterns, harmonizing with the cap shaped like a Loong head and the golden metal base to evoke a profound Eastern allure. - Design Challenge
- To address the challenge of integrating traditional Chinese elements with modern aesthetics, the bottle features a cap sculpted like the Loong head and a body engraved with wave patterns, reflecting the ancient Chinese belief of the Loong ascending upon encountering water. It combines classical aesthetics with modern design, evoking the majesty and strength of the Loong while infusing the product with dynamism and vitality. Cultural inheritance and modern tastes are both met in this design.
- Research
- Based on the insight into traditional Chinese culture and the zodiac themed product market, this Chinese Baijiu packaging features a cap sculpted like the Loong head, and a bottle engraved with traditional wave patterns in a traditional Chinese color called Jicui, reminiscent of peacock green. Here, traditional cultural charm meets modern aesthetics. The launch of a zodiac themed liquor series aligns with market trends, offering consumers a choice that is worth anticipating and collectible.
- Inspiration
- With a concept of the Loong casting its majesty across the land, this design features traditional Chinese elements, including the zodiac sign, color, and pattern, to arouse cultural identity. The series begins with the Year of the Loong and will continue with a new zodiac themed liquor each year, making each product an artistic piece that stirs anticipation and is collectible. More than just for drinking, this design serves as a unique cultural symbol for promoting traditional Chinese culture.
- Project Duration
- The design and development of this project started in Chengdu, China, in July, 2023. The product was introduced to the Chinese market in April, 2024.
- Operation Flow
- The whiskers serve as a locking mechanism, ensuring the cap stays in place during transportation and storage. This feature holds the auspicious meaning of wisdom and longevity.
The cap shaped like the Loong head and the wave patterns on the bottle evoke a majestic image of the Loong rising through waves, offering an interactive opening experience filled with the joy of exploration.
The gift box aesthetically harmonizes with the bottle, presenting a cohesive set perfect for gifting or collecting. - Team Members
- Yang Shi, Ying Zhang, Yuanji Zhao, Tingting Fei
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