Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa by Jeff Wu is a highly esteemed winner of the very prestigious 2025 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2025
Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa
by Jeff Wu
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #164480The Design
About Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa
Mawu a M'buku: Grace Flow Protein Boost ndi kapangidwe ka kachisi ka botolo la chakumwa chothandiza chokhala ndi protein yambiri, chopangidwira achinyamata okonda masewera olimbitsa thupi. Madzi a protein amatha kutsegulidwa ndi kumwedwa nthawi imodzi, popanda kusakaniza komwe kumafunika pa ufa wa protein. Chizindikiro chachikulu chowoneka chimalumikiza chilembo cha Chitchaina chotanthauza "kuzizira" ndi dzina la mtundu wa katundu lolembedwa ndi zilembo za Chilatini, ndipo ziwirizi zimagawana zolemba zofanana. Khosi la botolo lapangidwa ngati chogwiritsira, ndipo kusiyana kwa mitundu kumasonyeza zokoma zosiyanasiyana. Botolo lapangidwa ndi PET pogwiritsa ntchito njira ya stretch blow molding, ndipo filimu yotenthetsera ya mtundu wa siliva/golide imakutira thupi lonse la botolo.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Grace Flow Protein Boost Ntchito Yaikulu: Kachisi ka Botolo la Zakumwa amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
- Dimensions & Packaging
- 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm - Tags
- GraceFlow Protein Boost
- Production Technology
- Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form. - Design Challenge
- This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence. - Research
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Inspiration
- For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted. - Project Duration
- The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
- Operation Flow
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Team Members
- Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li - Image Credits
- Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu
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