Dizayini ya 128 Bpm Kupanga Zokutira za Gin ndi Ximena Ureta ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2025 Mphoto ya Golide ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
GolideMapaketi· 2025
128 Bpm Kupanga Zokutira za Gin
ndi Ximena Ureta
Kasitomala: Contraseña Magazine
Wopambana pa Mphoto ya Golide ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #165216Kapangidwe
Za 128 Bpm Kupanga Zokutira za Gin
128 Bpm ndi mapangidwe a zokutira ndi chizindikiro cha botolo la gin. Dzinali limatanthauza liwiro la nyimbo la ma beat 128 pa mphindi imodzi, liwiro logwirizana ndi kagundidwe ka mtima wosangalala. Lingaliroli lachokera ku Blues, mtundu wa nyimbo umene unapanga mitundu yambiri ya nyimbo yotsatira. Mbalame zikuimira ulendo wa nyimbo m'mbiri komanso zimasonkhanitsa zomera zomwe zimagwiritsidwa ntchito popanga gin. Mapiko akuimira ufulu wopanga zinthu mwaluso. Zizindikiro zakutsogolo ndi zakumbuyo zasindikizidwa pa pepala la thonje lodzimatirira lokhala ndi mawonekedwe osanyezimira komanso osalala ngati veluveti. Golide wowala, vanishi, zolembedwa zotukumuka ndi zolowa mkati zimamaliza mapangidwewa.
Chidziwitso
Za Mphoto ya Golide ya A' Design Award
128 Bpm Kupanga Zokutira za Gin ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. 128 Bpm Kupanga Zokutira za Gin akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. 128 Bpm Kupanga Zokutira za Gin amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- Bpm (Beats per minute) is the tempo of a song.
For example, Hip hop ranges between 60 and 90 Bpm, while electronic music is between 120 and 140 Bpm.
There’s a magic number 128 Bpm because it aligns with the heartbeat of a happy heart. That is, if the person responsible for mixing may match the music to the 128 Bpm heart rate, they’ll achieve the perfect mix. - Miyezo ndi Kuphimba
- The front and back labels of 128 Bpm were printed on self adhesive Fasson Cotton White paper. Front label dimensions: 11.8 cm x 13.3 cm; back label: 66.3 cm x 66.6 cm. The Fasson Cotton White paper is matte white, uncoated, and wood free, made of 100% cotton. It features an exclusive velvety finish for a great tactile cotton feel. It is moisture-resistant and has fungicide treatments.
- Zizindikiro
- Packaging, design, label, 128 Bpm, Ximena Ureta, Gin, Chilean designer, Avery Dennison, Chilean Designer, Blue Gin.
- Teknoloji Yopangira
- The front label and back label were printed on 120gr Fasson Cotton White paper. The label was printed using digital technology on an HP Indigo machine with 6 special colors and 1 color in Flexography with Kurz 425 gold foil and glossy varnish with reserved areas. It was finished on a Digicon machine with mechanical embossing and debossing. The back label was also produced with digital technology on an Hp Indigo machine, printed with 1 special color, and finished on the Digicon machine.
The collar was printed on Cuvee Collier paper in 6 colors using an HP machine, with semi gloss varnish and die cut finishing on a Digicon machine. - Vuto la Dizayini
- The challenge of this project was to create a concept for a Gin brand that, on one hand, aligned with 128 Bpm as a number in harmony with a happy heart, and on the other, embraced Blues as a musical genre. The color blue was used to paint the Blues blue. The wings in this project symbolize creative freedom, and the birds refer to the migration of music and the journey of Blues throughout history as it evolved to the present day. The birds in this packaging are also the collectors of the botanicals, which are the heart of gin.
- Kafukufuku
- Looking at the family tree of music, one can see that Blues holds a foundational place in the history of music. Its evolution and influence can be seen in most musical styles of the 20th century. Jazz, rap, rock, rock and roll, and pop all have Blues in their DNA.
Research identified the guitar brands most favored by renowned artists for playing Blues. The guitar for this packaging was inspired by a D’ Angelico Deluxe guitar, a model that exists in blue. This brand has crafted guitars specifically for styles like Jazz and Blues. - Chilimbikitso
- The inspiration for this project comes from songs rooted in Blues as a musical genre.
Songs like "How was it for you" by Snowy White, which features a guitar solo and minimal lyrics, have influenced the creation of this packaging.
For this project, a special Blues track was created at 128 Bpm called Gin Blues. - Nthawi ya Polojekiti
- 128 Bpm was launched in Chile on September 4, 2024.
- Mdondomeko ya Ntchito
- This packaging was created for an article on Contraseña Magazine and will be launched at Print Santiago 2024.
- Mamembala a Gulu
- Art Direction and Design: Ximena Ureta
- Mwini Zithunzi
- Generalist: Alvaro Garrido.
Illustration: Benjamin Dieguez
Photography and video: Juan Pablo Dominguez
Music: Sebastián Prado.
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
