Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira by Shenzhen Setinya Packaging Co., Ltd. is a highly esteemed winner of the very prestigious 2025 Mphoto ya Chitsulo ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
ChitsuloMapaketi· 2025
Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira
by Shenzhen Setinya Packaging Co., Ltd.
Client: Shenzhen Setinya Packaging Co., Ltd.
Mphoto ya Chitsulo ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #166876The Design
About Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira
Zolemba za Bukhu: Cacao Odyssey ndi mndandanda wa mabokosi okutira bala za chokoleti yakuda. Mabokosi anayi akuwonetsa mitu inayi: Chiyambi, Kufalikira, Kudziwika Padziko Lonse ndi Kukhalitsa. Mutu uliwonse ukugwirizanitsidwa ndi kukoma kwina: wachikale, mchere wa m'nyanja, zipatso zazing'ono ndi mint. Zizindikiro za chikhalidwe kuchokera kumadera ndi nthawi zosiyanasiyana, monga zilembo za Aztec ndi mozayiki za ku Ulaya, zikuwonetsa mbiri ya cacao. Bokosi loyimirira lili ndi kukula kwa 100 mpaka 100 mpaka 148 milimita ndipo limagwira bala moyimirira kuti zikhale zophweka kufikira ndi kuwonekera bwino. Pepala lobwezeretsedwanso limagwiritsidwa ntchito pamodzi ndi inki ndi zokutira zopanda poizoni.
The Recognition
About the Mphoto ya Chitsulo ya A' Design Award
Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira ndi mmodzi mwa opambana a Mphoto ya Chitsulo ya A' Design Award, kuzindikirika kolemekezeka komwe kumaperekedwa kwa mapangidwe abwino omwe amakwaniritsa zofunika za akatswiri ndi za makampani zomwe zimayembekezeka kuchokera ku zolengedwa zopangidwa bwino. Opambana a Chitsulo amaonetsa luso lalikulu, ukatswiri wapamwamba, kumvetsetsa kwa akatswiri ndi mphamvu yolenga ya opanga awo. Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira akuyembekezeka kukhala cholengedwa choyamikiridwa kwambiri, chosirira ndi chokondedwa chomwe ndi chothandiza ndi chatsopano. Mapangidwe opambana Mphoto ya Chitsulo ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a makampani ndipo ali ndi makhalidwe a ukadaulo oyenerera olumikizidwa ndi chidziwitso ndi luso. Cacao Odyssey Ntchito Yaikulu: Bokosi Lokutira amalemekezedwa chifukwa cha kusamala kwake ndipo anapangidwa kuti apereke kukonza kwa moyo kumene kumathandiza kusandutsa dziko kukhala malo abwino.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The packaging for this chocolate series focuses on the concept of Cacao Odyssey, reflecting the richness and evolution of the cacao culture through four themes: Origin (Classic Dark Chocolate), Spread (Sea Salt Dark Chocolate), Globalization (Berry Dark Chocolate), and Sustainability (Mint Dark Chocolate). By employing a narrative approach and integrating cultural elements from various regions and eras, it visually presents the journey of cacao, offering consumers a unique cultural experience.
- Dimensions & Packaging
- product dimensions, 100 mm x 100 mm x 148mm
- Tags
- Chocolate packaging, Cacao culture, Four themed boxes, Narrative design, Recycled paper
- Production Technology
- Made from eco-friendly recycled paper, including recycled ultra white paper (176g for the outer packaging and 352g for the inner packaging) and 1200g recycled paperboard, this design exemplifies a circular approach to resource use, helping minimize environmental impact. Even the inks and coatings used are non toxic and harmless, ensuring both safety and environmental friendliness throughout the entire lifecycle.
- Design Challenge
- A key challenge was integrating rich cultural connotations to the packaging without compromising its aesthetic appeal and practicality, aiming to create a deeper connection and interaction between the product and consumers. With four distinct themes, the packaging enhances its cultural depth by visually communicating cacao culture. Moreover, the vertical box design, both compact and exquisite, not only enhances how the product is displayed but also boosts user interaction.
- Research
- The packaging design centers on cacao beans as its core motifs, and seamlessly integrates distinctive cultural elements from different eras and regions. For instance, the Origin theme features Aztec hieroglyphs and botanical motifs like cacao trees, while the Spread theme reflects the classic elegance of European mosaics. These designs create a compelling visual narrative, guiding consumers through a journey through time to explore the rich evolution of cacao culture.
- Inspiration
- Each theme reflects its unique cultural background and flavor profile. The Origin theme connects the primal flavor of Classic Dark Chocolate to the ancient mystique of South American Aztec civilization. The Spread theme harmonizes refined European artistry with the rich, complex flavor of Sea Salt Dark Chocolate. The Globalization theme uses bold color contrasts to reflect the fruity vibrancy of Berry Dark Chocolate. The Sustainability theme features green to complement the cool mint flavor.
- Project Duration
- This design and development of this project started at Shenzhen Setinya Packaging Co., Ltd. in June 2024. It was introduced to the Chinese market in November 2024.
- Operation Flow
- The packaging features a vertical box design, with chocolate bars standing upright inside. This form not only enhances accessibility but also creates an elegant, effective display. Each box is crafted to be compact and exquisite, making it perfect as both decoration and a thoughtful gift. This design adds value to the product and enhances the consumer experience, encouraging interaction and engagement.
- Team Members
- Ting Lv, Jisong Liu, Changjiang Zeng
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
