Greyder V Bokosi Lonyamulira Nsapato by Musa Celik

Greyder V Bokosi Lonyamulira Nsapato by Musa Celik is a highly esteemed winner of the very prestigious 2020 Mphoto ya Golide ya A' Design Award in Mapangidwe a Mapaketi Competition Category.

GolideMapaketi· 2020

Greyder V Bokosi Lonyamulira Nsapato

by Musa Celik

Client: Greyder

Mphoto ya Golide ya A' Design Award Winner in Mapaketi Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Greyder V Bokosi Lonyamulira Nsapato

Greyder V ndi bokosi la nsapato lopangidwa kuti lizinyamula ndi kusunga nsapato popanda kugwiritsa ntchito thumba la pulasitiki. Zogwirira zomangirizidwa m'bokosilo zimalola kuti bokosilo linyamulidwe ndi manja mukagula. Zipinda ziwiri zimasunga nsapato mu mawonekedwe a V, zomwe zimapangitsa kuti kutulutsa nsapato kukhale kosavuta. Mawonekedwe a V adalimbikitsidwa ndi kayendedwe ka munthu, pomwe phazi limodzi limadutsa linzake. Bokosili lidapangidwa kuchokera ku khatoni pogwiritsa ntchito njira yopera, ndipo zipangizo zake zimatha kukonzedwanso ndi kuvunda mwachilengedwe. Mawonekedwe ake owongoka komanso ochepetsedwa amalolanso kuti bokosili lisungidwe ngati chosungiramo nsapato zina zowonjezera muofesi.

The Recognition

About the Mphoto ya Golide ya A' Design Award

Greyder V Bokosi Lonyamulira Nsapato ndi mmodzi mwa opambana a Mphoto ya Golide ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe a pamwamba, odabwitsa ndi odziwika. Opambana a Golide ndi zolengedwa zatsopano kwambiri, zoona patali ndi zonyezimira zomwe zimaonetsa luntha, nzeru ndi luso la opanga awo. Greyder V Bokosi Lonyamulira Nsapato akuyembekezeka kukhala chopangidwa chotamandidwa kwambiri, chokhazikitsa zochitika ndi chachikulu chomwe chimabweretsa phindu losawonekapo kale. Mapangidwe opambana Mphoto ya Golide ya A' Design Award awa ndi ntchito yodabwitsa, yolemekezeka yomwe imapindulitsa kwambiri ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Greyder V Bokosi Lonyamulira Nsapato amabweretsa zilakolako zamphamvu, kudzutsa chidwi, kulimbikitsa luso lolenga ndi kutikopa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
Dimensions & Packaging: Height: 290mm Width: 330mm Depth: 130mm
Tags: Shoe box, Creative shoe box, Package design, Shoe storage box
Production Technology: The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
Design Challenge: The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.

1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer.
Research: Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:

1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.

Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage.
Inspiration: As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
Project Duration: The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
Operation Flow: Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
Image Credits: All Images:

Photographer Mehtap Orgun, Greyder Box Photographs, 2019