Aava Zowonjezera by Maja Maksimovic is a highly esteemed winner of the very prestigious 2020 Mphoto ya Siliva ya A' Design Award in Mapangidwe a Mapaketi Competition Category.

SilivaMapaketi· 2020

Aava Zowonjezera

by Maja Maksimovic

Client: Aavalabs

Mphoto ya Siliva ya A' Design Award Winner in Mapaketi Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Aava Zowonjezera

Kuyika chizindikiro ndi bokosi la mtundu wazakudya zathanzi zomwe zili ndi mizu yolimba ku Nordics. Chojambulacho chiyenera kukhala ndi kukhudza kwachirengedwe, makamaka kuganizira zosakaniza ndi zachilengedwe. Magulu omwe akuwatsata ndi amuna ndi akazi azaka zapakati pa 30, 40s, 50s, ndi 60s. Bokosilo limasindikizidwa pamapepala ndi matt celloglaze kumaliza. Pomwe pulasitiki yowoneka bwino imasankhidwa m'chidebecho chifukwa ndi pulasitiki yamtengo wapatali mukatha kukonzanso.

The Recognition

About the Mphoto ya Siliva ya A' Design Award

Aava Zowonjezera ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Aava Zowonjezera akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Aava Zowonjezera ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Packaging design for AAVALABS, the Nordics company, with a Finnish twist. Honesty and Transparency are in the core of the company, so that is also portrayed in products design, that breathes Nordic purity and freshness.
Dimensions & Packaging: Box dimensions 65 x 65 x 112 mm
Label dimensions 180 x 70 mm
Tags: Packaging, Supplement, Health, Nature, Vitamins
Production Technology: The graphics were illustrated digitally on Adobe Illustrator. Every product has it's own Pantone color and it's printed on offset printing machine.
Design Challenge: In terms of design, the challenge was merging different varieties of plants into one
Research: Botanical research, and research on raw stones and minerals were carried out for each individual packaging. Illustrations on the background were strongly influenced by illustrations from botanical books and encyclopedias.
Inspiration: A rough translation of Aava is “open”. The word has been in the Finnish vocabulary for centuries and holds a special meaning that can only be described by seeing an Aava Landscape. That is why the packaging design allows everyone to experience the power of nature for themselves.
Project Duration: The project was completed with a quick turnaround time of 1 month, in Febroary 2019.
Team Members: Maja Maksimovic, Otso Kääriäinen
Image Credits: Aavalabs