Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa by Sun Linlin and Zhou Jingkuan is a highly esteemed winner of the very prestigious 2020 Mphoto ya Bronze ya A' Design Award in Mapangidwe a Mapaketi Competition Category.
BronzeMapaketi· 2020
Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa
by Sun Linlin and Zhou Jingkuan
Client: Be Er Xiang
Mphoto ya Bronze ya A' Design Award Winner in Mapaketi Category
Verified Award Winner
Verify Award Status for #99436The Design
About Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa
Malemba a Buku: Be Er Xiang Nyenyezi Khumi ndi Ziwiri ndi kapangidwe ka kasungiramo mbewu za mpendadzuwa kopangidwira mtundu watsopano wa bizinesi. Chosungiramocho chapangidwa ndi chitini chokutidwa ndi thumba la pulasitiki mkati, ndipo zithunzi zake zasindikizidwa ndi mitundu inayi. Chosungiramo chilichonse chili ndi msinkhu wa mamilimita 100 m'mimba mwake ndi mamilimita 150 m'litali mwake. Zithunzizo zimaphatikiza nyenyezi khumi ndi ziwiri pamodzi ndi zithunzi za maluwa a mpendadzuwa. Mutu wa nyenyezizi unasankhidwa chifukwa ndi nkhani yodziwika bwino pakati pa achinyamata. Cholinga ndikupatsa bizinesiyi maonekedwe apadera komanso kukopa ogula achinyamata.
The Recognition
About the Mphoto ya Bronze ya A' Design Award
Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Be Er Xiang Twelve Constellations Ntchito Yaikulu: Kanthu Kosungiramo Mbewu za Mpendadzuwa amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a sunflower seed packaging designed for the newly created brand BE ER XIANG. The illustration of the twelve constellations combined with sunflowers is special and makes the packaging attractive.
- Dimensions & Packaging
- Diameter: 100mm, height: 150mm
- Tags
- Twelve constellations, BE ER XIANG, packaging
- Production Technology
- Tinplate, plastic bag, four-color printing.
- Design Challenge
- Constellation is a topic often talked about by young people. How to integrate the culture of constellation into the design of packaging illustrations of sunflower seeds requires a clever combination.
- Research
- A package design that can attract consumers can better promote the sale of goods. Using unique illustrations to represent the twelve constellation elements that young consumers like, it can better make this newly created brand pay attention to and generate consumption for consumers.
- Inspiration
- In order to attract young consumers to pay attention to this new brand, the theme of packaging design is linked to the twelve constellations that young people like, and unique illustration elements are used to make the packaging look special, which can make young people have a desire to buy.
- Project Duration
- The project started in May 2019 in Shenzhen and finished in July 2010 in Shenzhen, and was Being sold in Inner Mongolia in January 2020.
- Team Members
- Creative Director: Zhou Jingkuan
Designer: Sun Linlin
Illustrator: Cai Dali - Image Credits
- Sun Linlin and Zhou Jingkuan, 2019
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
