Bronze Embalatge · 2021
Sienna Monroe Embalatge de Cosmètics
- A' Design Award de Bronze 2021 in Embalatge
- CLIENT: Summerhouse Collective
- Estimated Number of Design Views: 17,346
- Verification code C456925483 · Verify this award
Colors
About Sienna Monroe Embalatge de Cosmètics
Sienna Monroe es l'identitat de marca e l'embalatge d'una linha de cosmètics vegetals e non testats sus animals. La bóstia de present servís tanben de bóstia d'expedicion per las comandas en linha, çò que redusís los rebuts. La bóstia es fabricada en carton compostable non revestit e reciclat, estampat amb tintas vegetalas. Las botelhas son fabricadas en vèire, un material que pòt èsser reciclat repetidament, e las etiquetas emplegan de papièr de rebuts postconsomator. Un motiu estampat natural adocís la tipografia audaciosa. L'embalatge es concebut per èsser gardat e reutilizat un còp lo produch acabat.
About the A' Design Award de Bronze
Sienna Monroe Embalatge de Cosmètics a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Sienna Monroe Embalatge de Cosmètics siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Sienna Monroe Embalatge de Cosmètics satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Press Kit
- Unique Properties
- Sienna Monroe is a conscious cosmetics brand that creates plant-based, cruelty-free beauty products. We created a unique identity, packaging and stationery to fit the brand's ethos and eco-needs. We wanted to ensure that to create protective packaging without being wasteful, reflect the brand's desire to tackle environmental issues at all stages of their product's life cycle and encourage their customers to think twice about their products' re-usability.
- Dimensions & Packaging
- Bottles and Packaging are various sizes
Presentation Box is 300 x 300 mm
Cylinder Box is 90 x 90 x 230 mm
Soap is 120 x 30 x 60 mm - Tags
- eco-packaging, brand identity, art direction, beauty, fashion, logotype
- Production Technology
- To minimize waste, the beauty gift box doubles as a shipping box for online orders. The box is manufactured from recycled un-coated, compostable cardboard stock printed with vegetable inks.
The potion bottles are all made from infinitely recyclable glass and can be recycled repeatedly and still retain their original material integrity. At the same time, the self-adhesive sticker is made from Post-Consumer Waste paper stock. - Design Challenge
- The most challenging part of this project was to meet the client's brief. They were keen to have something that customers would know without using cliched vegan design cues. The key to achieving this was in adding the natural print pattern to the design. It gave the design some depth in colour, but it also provided a softness juxtaposed nicely with the somewhat harsh typography.
- Research
- The client had put together a series of mood boards to give us some ideas regarding the visual direction. This included some initial type treatment concepts for the logo, packaging and layout designs and mood imagery for the photographic renders. We went through three rounds of presentation, from initial concepts through to final idea presentation working closely with the client at each stage.
- Inspiration
- The client was clear that they wanted an instantly recognizable logotype that was sophisticated and modern but playful and steer away from the script and handwritten lettering often associated with conscious brands.
The photography reflects a specific desire to include natural elements without appearing messy. The shots feature daylight, unfinished walls and draped curtains, while the plinths provide height and depth to the images. - Project Duration
- The project was completed in Los Angeles during the summer of 2020.
- Operation Flow
- The idea is to encourage the user to re-use the packaging by making it feel less like something they would throw away.
Glass bottles can be used more than once, extending the packaging's lifespan far beyond that of the product.
Glass is also non-toxic and does not contain Bisphenol-A and other potentially hazardous chemicals found in plastics. Plastic is made from oil and gas. These are non-renewable resources that will run out eventually.
