Noxx Bottle Design Empaquetatge by Res Zinniker

Noxx Bottle Design Empaquetatge by Res Zinniker is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Dissènh d'Embalatge Competition Category.

ArgentEmbalatge· 2021

Noxx Bottle Design Empaquetatge

by Res Zinniker

Client: Eisbock Brewery Zug, Switzerland

A' Design Award d'Argent Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #125045

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Colors

The Design

About Noxx Bottle Design Empaquetatge

La brassariá Eisbock, novèlament fondada, a demandat al designer grafic e illustrator Res Zinniker un design d'empaquetatge. Lo punt de partida èra lo nom Noxx e l'ampolla negra. Lo design es estat imprimit dirèctament sus lo veire e una color especiala es estada causida per cada tipe en mai del blanc. Escura coma la nuèch (Noxx), una seria de creaturas inquietantas qu'estimulan l'imaginacion es estada creada.

The Recognition

About the A' Design Award d'Argent

Noxx Bottle Design Empaquetatge a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Noxx Bottle Design Empaquetatge siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Noxx Bottle Design Empaquetatge es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
Dimensions & Packaging: Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
Tags: Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
Production Technology: Screen printing on glass.
Design Challenge: The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
Research: In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
Inspiration: H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
Project Duration: The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
Operation Flow: The packaging must immediately attract attention and stick with the consumer as name and appearance.