Have a Nice Can Embalatge Alimentari by Kaoru Mizuno - Mother Inc.

Have a Nice Can Embalatge Alimentari by Kaoru Mizuno - Mother Inc. is a highly esteemed winner of the very prestigious 2022 A' Design Award d'Aur in Dissènh d'Embalatge Competition Category.

AurEmbalatge· 2022

Have a Nice Can Embalatge Alimentari

by Kaoru Mizuno - Mother Inc.

Client: Irom Inc

A' Design Award d'Aur Winner in Embalatge Category

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Verified Award Winner
Verify Award Status for #127324

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Colors

The Design

About Have a Nice Can Embalatge Alimentari

Have a Nice Can es un disenh d'embalatge per una marca de conservas de peis e fruchs de mar artesanalas. La gamma compren una fonda individuala, un sac de regal per tres bóstias de conserva e de bóstias de regal per sièis, nòu e dotze bóstias. La ansa del sac de regal utiliza una còrda que rememòra un pòrt de pesca. Las bóstias de regal combinan l'irange viu pel solelh e lo blau per la mar. D'illustracions de peisses son estampadas suls dos costats de la fonda, atal lo motiu contunha quand los paquets son plaçats costat a costat per formar una presentacion en botiga. S'utiliza de papièr certificat respectuós de l'environament, e las bóstias de conserva son daissadas sens etiqueta per que se pòscan reciclar aisidament.

The Recognition

About the A' Design Award d'Aur

Have a Nice Can Embalatge Alimentari a ganhat la distincion A' Design Award d'Aur, una reconeissença immensament prestigiosa acordada a de designs de primièra qualitat, meravilhoses e excellents. Los ganhaires de l'Aur son de creacions extrèmament innovantas, visionàrias e esbleugissentas, que reflectisson lo prodigi, la sabença e la proeça de lors designers. S'espèra que Have a Nice Can Embalatge Alimentari siá una invencion fòrça lausada, que dintra de tendéncias e monumentala, que provesís un valor sens precedent. Aqueste design ganhaire de la distincion A' Design Award d'Aur es un projècte espectaclós e respectat, que fa un grand ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Have a Nice Can Embalatge Alimentari crea de sentiments intensos de desirs, evòca la passion, encoratja la creativitat e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used not only for package, but also as a store display which direct the boundless sea.
Dimensions & Packaging: Environmentally friendly paper is used for the packaging.
The cans are unlabeled so that they can be easily recycled and can be directly cooked.
Tags: canned food, packaging,
Production Technology: The package consists of an individual packaging sleeve, a gift bag of 3 cans, a gift box of 6 cans, 9 cans and12 cans, and environmentally friendly paper is used for them as much as possible.
For example, a packaging sleeve and gift bag use paper made of FSC material certified, and paper of box uses the "Green Aid Paper Series," which is originally set by a Japanese paper manufacturer for the purpose of reducing the environmental burden.
Design Challenge: The appearance, paper and texture of the package that conveys the brand's high-quality ingredients and careful work.
Research: The client runs a restaurant, and the corona pandemic is affecting store sales.
We aim to regain sales by providing new services in the style of canning that suits the new lifestyle of stay home.
When the store is open, 3cans of package is available so that customers who come to the store can easily take it home, and when it is difficult to visit the store, 9 cans or 12 cans of packages can be purchased online as a gift for yourself or your friends without worrying about cans weight and infection. They are currently keeping strong sales.
Inspiration: Package design for handmade craft canning brand which is created by Japanese seafood restaurant. The handle of the gift bag uses a rope that resembles a fishing port.
The gift box is made up of bright orange (sun) and blue (sea).Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side.
So this arrangement can be used as a store display which direct the boundless sea.
Project Duration: The project lasts about 1 year, designed and produced in Japan.
Operation Flow: The package consists of individual packaging sleeve, gift bag of 3 , gift box of 6, 9 and12.
A Handle of gift bag uses a rope that resembles a fishing port.
Gift boxes are made up of bright orange (sun) and blue (sea).
Can body has no decorations and labelling so that it can be used over direct heat at home or camping.
Since fish illustrations are placed in both side of package sleeve, they can be connected the patterns endlessly by arranging them side by side so they can use as a store display which direct the boundless sea.
Team Members: Kaoru Mizuno
Image Credits: MOTHER Inc.