A Moment of Joy Embalatge de licor per Weijun Xu

Lo dissènh A Moment of Joy Embalatge de licor per Weijun Xu es un laureat autfo estimfo del prestigfo 2026 A' Design Award de Bronze dins la Categoria de Competfo Dissènh d'Embalatge.

BronzeEmbalatge· 2026

A Moment of Joy Embalatge de licor

per Weijun Xu

Client : Weijun Xu

Laureat del A' Design Award de Bronze dins la Categoria Embalatge

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Lo Concèpte

A prepaus de A Moment of Joy Embalatge de licor

A Moment of Joy es un design d'embalatge de licor inspirat per la flor de prunièr, simbòl de resiliéncia e de subtilitat. La botelha es facha de veire transparent, formada per un procès de motlatge d'una sola pèça a nauta temperatura que crèa de superfícias corbadas lissas e contunhas. Lo tap es fach del meteis material e pren una forma de flor de prunièr que perlonga la forma de la botelha. Lo còs transparent revèla lo liquid a l'interior e refracta la lutz e l'ombra. La bóstia exteriora utiliza de papièr ecologic amb un embossatge subtil. La forma minimalista jonh l'imatgeria orientala amb lo design modèrne.

La Reconoissença

A prepaus del A' Design Award de Bronze

A Moment of Joy Embalatge de licor a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que A Moment of Joy Embalatge de licor siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. A Moment of Joy Embalatge de licor satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

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Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Centered on the principle of "Less is More", this design blends the form of the plum blossom with transparent materials to create a light and dynamic visual language. The seamlessly integrated bottle cap and body combine Eastern imagery with modern minimalist styles, offering a fresh aesthetic expression of liquor packaging. The overall design is fresh and elegant, catering to young consumers' pursuit of relaxation and ritual in drinking moments.
Dimensions e Embalatge: Bottle Dimensions: Height 206mm (Max. Diameter: 77mm)
Packaging Dimensions: Height 253mm * Length 106mm * Width 106mm
Etiquetas: Minimalist aesthetics, plum blossom, transparent bottle, flowing light and shadow, one-piece molding, Eastern imagery
Tecnologia de Produccion: The bottle is formed using transparent glass through a high-temperature one-piece molding process, ensuring smooth and continuous curved surfaces. The cap, made from the same material, features a plum blossom shape that extends the bottle form. The outer box applies eco-friendly paper with a subtle embossing technique, enhancing tactile depth while minimizing redundant decoration elements.
Desaffo de Dissènh: The challenge is how to convey the form and essence of the plum blossom while preserving the imagery of negative space central to Eastern aesthetics through a minimalist bottle. Eliminating refined carvings and symbolic motifs, the bottle uses subtle curvatures and the interplay of light and shadow to form an elegant, dynamic plum blossom-featured shape. This approach ultimately achieved the goal of "simple form, rich meaning," striking a balance between visual expression and cultural depth.
Recèrca: This project focuses on the integration of Eastern culture and modern aesthetics, aiming to explore visual expressions for liquor packaging in aspects of youthfulness and emotional resonance. The design responds to contemporary consumers' demand for simplicity, restraint, and emotional connection through the synergy of form, material, and interplay of light and shadow.
Inspiracion: Inspired by the plum blossom, a symbol of resilience and subtlety, the design conveys the idea that drinking is like savoring one's own life. It embodies that one will experience ups and downs of life and gain reconciliation eventually, culminating in a blossoming after truly knowing oneself. Clean lines outline the flower, while the transparent bottle reveals the graceful movement of the liquid within. This design evokes a softer, more intimate emotional resonance.
Durada del Projècte: The project finished in December 2024 in Guiyang.
Flux Operacional: The transparent bottle allows the liquor to flow like a scene within its undulating contours, refracting subtle play of light and shadow as the lighting changes. As drinkers raise the cup, they slow down and immerse themselves in the liquid, the form, and their own emotions — creating a highly ritualistic and meaningful interaction experience.
Membres de l'Equipa: Weijun Xu
Crèdits d'Imatges: Weijun Xu