Samiqman pasay
Daichi Takizawa nisqap Honki Factory Rikuy Kikin Kay diseñon

Daichi Takizawa nisqap Honki Factory Rikuy Kikin Kay diseñonqa Shuyu Kamay Atipanakuy T'aqapi 2025 A' Design Award Qullqi Premiu nisqap ancha chaniyuq atipaqninmi.


QullqiShuyu· 2025

Honki Factory Rikuy Kikin Kay

Daichi Takizawa rurasqa

Mañakuq: Honki Factory Co.,Ltd

Shuyu T'aqapi A' Design Award Qullqi Premiu Atipaq

60,420

Llinphikuna

Diseñomanta

Honki Factory Rikuy Kikin Kay nisqamanta

Kay yuyayqa Ñanta Kichay, Honki Ñanmi. Honkita riqsichin Chiqap Munayhina, sut'i munayniyuq kaspa, chayman chiqap puriytapas. Pikunachus allichasqa llamk'ay wiñachiy ñanta yachan, chaywanmi musuq ñankunata kamankuman. Achka Honki runakunata wiñachiyta munayqa H laya rikch'aypi rikuchikun, allichayta simbuluchaspa, chaymanta suti qillqa ruwaypi, ruway wasiwan yuyaychasqa, ruwaykunata rikuchispa. Simbulupa chaymanta qillqapa tikray kamaynin tukuy llamk'ay suyukunapi tikrakuy atiyta rikuchin.

Riqsichiy

A' Design Award Qullqi Premiu nisqamanta

Honki Factory Rikuy Kikin Kay A' Design Award Qullqi Premiu mishak kan, ancha jatun yupaychay, kayta hanak, sumak shinallatak mancharina diseñukunaman kun. Qullqi mishak kashkakunaka ancha achikyaska shinallatak ancha mushuk ruraykunami, paykunata rurakkunapak yachayta, yuyayta shinallatak ushayta rikuchinku. Honki Factory Rikuy Kikin Kay ruray yachak, ñawpak shinallatak mushuk yuyayta charik sumak rurashka kanata munanku. Kay Qullqi Premiu japishka diseñuka ancha riksishka shinallatak yupaychashka yuyay kan, arti, siensia, diseñu shinallatak tekinolojía ñawpak ñankunata kichuk. Honki Factory Rikuy Kikin Kay achka runakunapak munashka rurashka kan, munayta kallarichin, alli yuyaykunata kun shinallatak mancharichin.

Diseño Qhipanpi

Prensa Kit

Diseñadorpa quska créditos, llamk'aq runakunapas técnico willaykuna.

Sapaq Kayninkunamanta
The logo reflects the concept of a "Establishing entrepreneurship training centers" where various people, both corporate and individual, can learn about entrepreneurship and increase the number of people willing to take on challenges. The logo was inspired by the "frame" representing the shape of new businesses and the "factory" symbolizing production. The adaptable "H" shaped symbol mark and the variable design of the logotype express that the company can support any type of business.
Tupukuna & P'istuy
The visual design was created using Adobe Illustrator, and the corporate font was made with the font creation software Glyphs.
Etiquetakuna
VI, Visual Identity, Logo, Symbol, Corporate font, Poster, Website, Stationery, Variable
Ruway Tecnología
"Honki" means "Seriousness," and its passion and spirit of challenge are represented by the bold color red. Both the symbol mark and logotype have a variable design, showing that Honki Factory's services can adapt to any business size or industry. The symbol mark features an open door shape within the frame, symbolizing new opportunities for all companies.
Diseño Sasachakuy
The biggest challenge was how to implement the newly created visual identity. The company's members are not designers, and the application they use most is PowerPoint. To make the VI easy to use, we created PowerPoint templates where users only need to replace text. We also predefined the corporate fonts and colors. Background images for video conferencing and business cards were designed to allow simple text updates, ensuring that anyone can effectively represent Honki Factory Co.,Ltd's corporate identity, regardless of their role.
T'aqwiy
I focused on enhancing the quality of the details. The logo was carefully examined for aspect ratio, the thickness of vertical and horizontal strokes, and optical balance. For the corporate font, in addition to optical adjustments, each character's width and side spacing were precisely calculated. Over 500 test patterns were evaluated during this process. As a result, I won the Silver Award at the Graphis Design Awards 2025 (USA) and were featured in the Japan Typography Yearbook 2025, enhancing Honki Factory Co.,Ltd's brand value.
Kallpachay
Honki Factory needed to update its visual identity to achieve its vision of "Establishing entrepreneurship training centers." The specific goals were to gain credibility from large corporations and to enhance the company's branding for recruitment. Therefore, a visual identity that represents the company's vision was essential.
Llamk'ay Pacha
This project started in June 2022 and was completed in March 2024.
Purichiy Puriy
After changing the visual identity, despite having only about 10 employees, the company secured service agreements with over 30 major Japanese corporations within a year. This proves that the visual identity is effective and gives large companies a sense of trust and credibility.
Siq'i Hayñikuna
Image #1, Art director Daichi Takizawa, Corporate Logo , 2024
Image #2, Art director Daichi Takizawa, Corporate Font, 2024
Image #3, Art director Daichi Takizawa, Website, 2024
Image #4, Art director Daichi Takizawa, Name card, 2024
Image #5, Art director Daichi Takizawa, Poster, 2024

Auspiciasqa

Designers.org nisqamanta Aswan Karuman T'aqwiy

Avisokunata qhawachiq yanapaqniykukunamanta productokunata, serviciokunatawan riqsiy.

Allin Diseñoqa Hatun Riqsiyta Meresen

A' Design Award nisqaqa tukuy suyukunamanta allin diseñopaq juradowan qhawasqa premiom. A' Design Award nisqapi yaykuy, meresisqa riqsiyta, sutiyuq kayta, hatunchayta, ruwayniykipaq riqsichiyta tarinaykipaq. Ruwayniykita A' Design Award nisqapaq akllasqa kachun, munasqa A' Design Prize nisqapaq atipanakunaykipaq.

Akllasqa Kachun