Hiroshima Terrace Umwirondoro w'Ikigo by Shinji Arashigawa

Hiroshima Terrace Umwirondoro w'Ikigo by Shinji Arashigawa is a highly esteemed winner of the very prestigious 2021 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Amashusho Competition Category.

BuronzeAmashusho· 2021

Hiroshima Terrace Umwirondoro w'Ikigo

by Shinji Arashigawa

Client: Storm Graphics

Igihembo cya A' Design Award cya Buronze Winner in Amashusho Category

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Colors

The Design

About Hiroshima Terrace Umwirondoro w'Ikigo

Hiroshima Terrace yerekana umwirondoro wayo binyuze mu gishushanyo gisukuye cya diamante. Gishingiye ku murage wa Hiroshima nk'"umujyi w'amazi" kandi wahoze ari "umujyi w'amafi," igishushanyo gihuza imiterere nziza y'amafi y'Ubuyapani n'amabara y'ikigereranyo ya Mitsubishi—gihuriza ahantu n'ikirango mu cyerekezo kimwe cyuzuye.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Hiroshima Terrace Umwirondoro w'Ikigo ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Hiroshima Terrace Umwirondoro w'Ikigo biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Hiroshima Terrace Umwirondoro w'Ikigo ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo for the in-house space for communication (HIROSHIMA TERRACE) creates a shape similar to the torii gate of Miyajima, so it can emphasize the uniqueness of Hiroshima. And also, the reason why it uses the carp shape is that Hiroshima has long been called the city of water, and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi wearing the Mitsubishi colors to express both Hiroshima and Mitsubishi.
Dimensions & Packaging: Poster 728mmx1030mm
Sign 200mmx200mm - 900mmx1200mm
Tags: Hiroshima, Terrace, Mitsubishi, Carp, world, DIA
Production Technology: The poster is offset printed and represented by process colors and gold grid lines.
The carp shape of the in-house sign is made of magnets so that it can be placed anywhere you like.
The rooms name created an original fonts.
This poster is expressed only in the shape of a diamond.
Design Challenge: the reason why it uses the carp shape is that Hiroshima has long been called the city of water and that it was also called "the city of carp" because carp lived there. Therefore, we have tried overlapping it with the image of Nishikigoi (a brocade carp) wearing the Mitsubishi colors "red, black, and white" to express both Hiroshima and Mitsubishi.
Research: This is the visual identity, the sign, or the artwork for the office space.
It has developed with the keyword "from Hiroshima to the world". The logo for the in-house space for communication (HIROSHIMA TERRACE) uses its initial HT and creates a shape similar to the torii(Shinto shrine archway) gate of Miyajima, so it can emphasize the uniqueness of Hiroshima.
Inspiration: This poster is expressed only in the shape of a diamond.
The ripples of water represent the spread to the world.
In addition, the carp is also said to be the "incarnation of the dragon" and represents the regal presence.
We expressed the Mitsubishi Corporation "Incarnation of a dragon" expanding "from Hiroshima to the world", and made it a poster as the artwork.
Project Duration: The project started in October 2019 and finished in December 2019. The creation of poster variations continues.
Operation Flow: This is the sign of each room of the Mitsubishi Corporation Hiroshima branch
It is a design of a communication space to unite the feelings of the Mitsubishi Corporation and group companies.
It is expressed using the carp that is the identity of Hiroshima.
Team Members: Graphic Designer:Shinji Arashigawa
Interior Designer:Ryoutarou Kouduma