Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa by Aquaring Inc.

Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa by Aquaring Inc. is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cya Ifeza in Urubuga rwa Interineti Competition Category.

IfezaUrubuga rwa Interineti· 2022

Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa

by Aquaring Inc.

Client: AQUARING Inc.

Igihembo cya A' Design Award cya Ifeza Winner in Urubuga rwa Interineti Category

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Colors

The Design

About Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa

Igi ni igikoresho cyo kohererezanya ubutumwa gikoresha origami mu kugaragaza amarangamutima. Origami ni ubuhanga gakondo bw'Abayapani bwo guhina impapuro, bwatangiye nk'ikimenyetso cy'urukundo n'icyubahiro. Mu bihe byashize, impapuro z'imitako z'Abayapani zahinwaga neza kugira ngo zipfundikire impano. Iki gikoresho gikoresha itumanaho rigezweho gutuma abantu bashobora gukora ibaruwa ya origami ya digitale hanyuma bakayohereza cyangwa bakayicapa ubwabo bakayihina, bikabaha uburyo bubiri bwo kunezererwa ubutumwa bwabo.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Origami Letter Primary Function: Igikoresho cyo Kohererezanya Ubutumwa ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Origami Letter is a messaging tool using origami to express feelings.
On the site users can fold a digital letter or print and fold a paper letter, giving users two ways to send messages.
It was awarded Gold at the iF Design Award in Germany.
Dimensions & Packaging: For the digital letter, we created a system that converts text input by the user into WebGL textures without affecting their appearance. By combining pre-rendered images from 3DCG software with WebGL textures, we maintain a natural look and feel while enabling real-time interaction. We designed it as a single-page application that seamlessly creates a sequence of events, from writing a letter to completing the folded origami.
Tags: japan, origami, letter, message, culture, brother, expo, interactive, communication, webgl
Production Technology: We created a design with detailed decorations by combining the geometric similarities between origami, a sequence of folds, and the Middle Eastern arabesque patterns. For example, the polyhedral net for the origami crane inspired the arabesque pattern that appears when it is complete. These details and relaxing animations express a subtle worldview of heartfelt messages.
Design Challenge: Our biggest creative challenge was expressing the beauty of origami, and how a piece of paper can become a 3D shape in a digital user experience.
We paid particular attention to the first fold that hides the message, matching it to the same fold when using paper. It was accomplished through repeated examination and prototyping. In addition, we created a 3D animation by overlaying images using CG to produce a beautiful and bold expression.
Research: We sought to create a communication tool between a letter and a chat app. Apps are an everyday part of life, but they lack emotion with their simple UI, while handwriting can be a pain. That's why our tool is easy to use and express your feelings to others. It is the perfect communication tool for today's world.
After launching, we received a positive worldwide response.
Inspiration: Origami is the traditional Japanese craft of paper folding that began as a form of courtesy when washi paper was folded neatly to wrap gifts. Brother, a printer manufacturer, wishes to respect this Japanese tradition by making it a modern communication tool for people to convey their feelings.
Project Duration: The site officially launched in July 2020, but not promoted because the Dubai Expo, scheduled in October 2020, was postponed due to the COVID-19 pandemic.

Following several revisions, publicity began in October 2021 to coincide with the official opening of the Dubai Expo and International Letter Writing Week, which aims to promote cultural exchange and contribute to world peace through letter-writing among people worldwide.
Operation Flow: Folding paper origami is difficult for new users, but Origami Letter makes it easy for everyone. After writing a message, users can swipe or click to fold the digital letter, and finish it in three simple steps. Then they can share the URL, and send their precious message to someone special. It can be downloaded as a PDF and printed out to have the experience of folding it with real paper.
Team Members: Producer: Satoshi Nanbu
Project Manager: Kazuteru Ohashi
Creative Director: Naoki Sato
Designer: Ran Gu
Creative Developer: Wataru Kani
Front-end Engineer: Taku Ota
Front-end Engineer: Misako Baba
System Architect: Hideyuki Hirano
System Engineer: Masamichi Kagechika
Assistant Designer: Chihiro Okada
Assistant Director: Daiju Mizuno
Translation Director: Yasuko Sueyoshi
Communicator: Brandon Pittman
CG Director: Taichi Teramura
CG Designer: Taichi Ito
Origami Artist: Peter Saydak
Photographer: Kouki Hatano
Image Credits: ORIGAMI LETTER PROJECT TEAM