Temptress Moon Ukwezi kw'Ibishuko by Fong Lok Kee Rocky

Temptress Moon Ukwezi kw'Ibishuko by Fong Lok Kee Rocky is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cy'icyuma in Filimi Competition Category.

IcyumaFilimi· 2022

Temptress Moon Ukwezi kw'Ibishuko

by Fong Lok Kee Rocky

Client: Pandora band

Igihembo cya A' Design Award cy'icyuma Winner in Filimi Category

17,750
Verified Award Winner
Verify Award Status for #139505

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Temptress Moon Ukwezi kw'Ibishuko

Ukwezi kw'Ibishuko ni video ya muzika y'amashusho akoze kuri indirimbo ivuga ku buryo abantu bitwara mu bihe bigoye. Video igaragaza isi iri mu rugomo, aho abantu b'imiterere itandukanye bahurira, bikina n'ubudehe hamwe bakabona imbaraga hamwe. Imiterere itunganijwe kandi ikomeye igaragaza igihe gikaze, mu gihe amabara akomeye kandi abengeye atwara imbaraga nziza. Iyi filime yakozwe hifashishijwe Adobe After Effects na Photoshop. Ibyiciro bitatu-by'ubunini (three-dimensional layers) hamwe na plugin byakoreshejwe kugira ngo hagaragazwe icyerekezo cy'umwanya. Video ikina ku muvuduko wa frame 25 ku isegonda, mu buryo bwa 1920 na 1080. Intego ni uguha imbaraga ababireba no gushyigikira uburinganire mu buzima.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Temptress Moon Ukwezi kw'Ibishuko ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Temptress Moon Ukwezi kw'Ibishuko biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Temptress Moon Ukwezi kw'Ibishuko yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The music video is for delivering the message of the song, which is about how people react when facing difficult time.
When the world is in turbulent chaos, people of different shapes connect each other to gain power and joyfulness. And hence, people are rejuvenated and gain back strength to fight against difficulties and enjoy themselves in the harsh time. To get a balance in life.
Dimensions & Packaging: 25 fps, 1920 x 1080 dpi
Tags: illustration, animation, joyfulness, chaos, catastrophe
Production Technology: Adobe After Effects
Photoshop
Design Challenge: In the music video, raw and bold textures were used to get the feeling of harsh time. Positive energy represented by strong and bright color. People of different shapes danced and connected.
Research: The animation was created by Aftereffects. 3D layers and the plugin "Trapcode" in Aftereffects were used to give more sense of space. It is quite a challenge to do similar effects without using 3D softwares.
Inspiration: The video was inspired by the depressing situation of our world faced throughout these years. In the face of such daunting atmosphere, for example the Covid-19 pandemic, the climate emergency, the struggle between political stands, humanitarian crises, people are tired and felt dejected.
Uplifting animation may help sending out positive energy to the audience.
Project Duration: The project started in Feb 2022 and finished in March 2022.
The video launched on youtube and TV stations on 14 March 2022.
Operation Flow: The video was made in uplifting tone and hence aimed to rejuvenate people who facing difficult times. People could get the positive vibe when watching the video.
Team Members: Rocky Fong
Image Credits: Song by Pandora
Composed by Anakin Foo
Arranged by Pandora