Stadium SC Freiburg Sisitemu Yo Gushakisha by Thomas Geissert

Stadium SC Freiburg Sisitemu Yo Gushakisha by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 Igihembo cya A' Design Award cy'icyuma in Igishushanyo cy'Amashusho Competition Category.

IcyumaAmashusho· 2022

Stadium SC Freiburg Sisitemu Yo Gushakisha

by Thomas Geissert

Client: Teamgeissert

Igihembo cya A' Design Award cy'icyuma Winner in Amashusho Category

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Colors

The Design

About Stadium SC Freiburg Sisitemu Yo Gushakisha

Intego yari iyo gukora sisitemu ifite umwirondoro wayo numwimerere birenze. Imiterere ya stade nshya ya SC Freiburg igizwe nuburyo bwibanze bwa orthogonal hamwe nigisenge cya orthogonal. Ihame ngenderwaho ryibishushanyo mbonera, kugirango habeho imiterere-ndangamuntu, bigomba gushyigikirwa. Sisitemu nshya yo gushakisha no kwerekana icyerekezo rero yerekana ururimi rusobanutse. Irakira kandi ikamenyesha abashyitsi nabafana basanzwe mumwanya wo hanze (parikingi, bisi zihagarara, tram), ibayobora kumiryango no muri stade unyuze kuri promenade kugera kuntebe.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Stadium SC Freiburg Sisitemu Yo Gushakisha ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Stadium SC Freiburg Sisitemu Yo Gushakisha biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Stadium SC Freiburg Sisitemu Yo Gushakisha yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging: Various dimensions according to the neccessities on-site
Tags: wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology: colored alupanels with colored foil
Research: All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration: The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration: The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow: the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members: Thomas Geissert
Image Credits: TEAMGEISSERT