Freeway Loud Animasiyo ya 3D y'Igicuruzwa na Mateus Morgan

Umushinga Freeway Loud Animasiyo ya 3D y'Igicuruzwa wa Mateus Morgan ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Filimi.

IfezaFilimi· 2024

Freeway Loud Animasiyo ya 3D y'Igicuruzwa

na Mateus Morgan

Umukiriya: Morgan Studio

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Filimi

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #156123

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Freeway Loud Animasiyo ya 3D y'Igicuruzwa

Freeway Loud ni animasiyo y'igicuruzwa mu buryo bwa 3D yakozwe ku kigo cy'ubucuruzi bw'inkweto. Iyi animasiyo yerekana inkweto mu bidukikije by'inganda, aho imashini zigaragara zizana igicuruzwa mu buzima. Inkweto yashushanyijwe hakoreshejwe tekiniki za hard surface muri 3ds Max, hifashishijwe amafoto nk'urugero. Amashusho y'ubuso (textures) yakozwe hifashishijwe amafoto y'uruhu ndetse na burushi za digitale, naho ibyerekanwa byakozwe hakoreshejwe Vray ku ngano ya pigiseli 1920 kuri 1080. Iyi animasiyo yakorewe gukoreshwa kuri interineti, kandi intego yayo ni ugukurura amaso binyuze mu mashusho gusa, nta nyandiko isobanura ikoreshejwe.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Freeway Loud Animasiyo ya 3D y'Igicuruzwa ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Freeway Loud Animasiyo ya 3D y'Igicuruzwa biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Freeway Loud Animasiyo ya 3D y'Igicuruzwa ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: The idea was to give the product a modern aspect by the use of futuristic elements and the industrial machines that brings the shoe to life.
Ibipimo n'Ipaki: 1920X1080
Ibibazo Fatizo: shoe, cgi, footwear, fashion, 3d boot, cgi boot, vessi
Ikoranabuhanga ryo Guteza Imbere: The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering.
Ikibazo cy'Ishusho: The hardest part putting all the scenes in the same mood, considering that where a lot of different environments.
Ubushakashatsi: The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Ibyatumye Habaho: We where inspired by the industrial process and the technology involved in all the shoe construction process. As reference we used a lot of company local machines that are used on the shoe construction process.
Igihe cy'Umushinga: The project toke around 2 months to get done, starting on the planning stage, in Franca, SP, Brazil.
Uburyo bw'Imikorere: The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Abagize Itsinda: Mateus Morgan, Murilo Secco, Carlos Masson, José Rafael, Henrique Melo, Samuel Simionato, Cadu Rosa, Vitor Fonseca