Wit Preoblikovalna torba – avtor Teresa Chan

Delo Wit Preoblikovalna torba avtorja Teresa Chan je izjemno cenjeni dobitnik prestižne nagrade 2022 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje modnih in potovalnih dodatkov.

ŽeleznaDodatki· 2022

Wit Preoblikovalna torba

avtor/ica: Teresa Chan

Naročnik: Kalón

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Dodatki

18,509

Potrjeni dobitnik nagrade

Preverite status nagrade za #137319

Obiščite spletno stran Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Wit Preoblikovalna torba

Wit je preoblikovalna torba, zasnovana za vsakodnevno uporabo. Wit lahko nosite na pet načinov: kot ročno torbo, torbo na rame, torbo čez telo, nahrbtnik in torbo z zgornjim ročajem. Tekoča in mehka struktura se zloži in razgrne v štiri silhuete: zloženo, strukturirano, ohlapno in razširjeno. Dva nastavljiva in odstranljiva naramna trakova podpirata vsak način nošenja. Dva modularna dodatka, vsakdanji vložek za torbo in ovitek za prenosnik, se lahko uporabljata znotraj torbe ali samostojno. Torba je izdelana iz kaktusovega usnja, lahkega, trpežnega in vodoodpornega rastlinskega nadomestka za usnje.

Priznanje

O nagradi Železna nagrada A' Design Award

Wit Preoblikovalna torba je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Wit Preoblikovalna torba se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Wit Preoblikovalna torba zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The five-way WIT Bag is a multifunctional masterpiece to empower modern lifestyles by blending style, functionality, and sustainability. Designed to adapt and transform, it can be carried as a handbag, shoulder bag, crossbody, backpack, and top-handle. Its fluid and supple structure easily folds and unfolds for four iconic silhouettes: folded, structured, slouchy, and expanded. Featuring two customized modular add-ons: The Everyday bag insert and Laptop Sleeve are designed to pair perfectly or stunningly standalone. Crafted in Cactus leather, an innovative plant-based leather alternative.
Dimenzije in embalaža: Width 370mm x Depth 115mm x Height 290mm. Weight: 900gr (only the WIT Bag. Up to 12 dedicated compartments for keys, bottles, laptop, etc.
Oznake: Modular bag, convertible bag, vegan bag, fashion design, female-founded
Proizvodna tehnologija: The fluid structure is achieved by manipulating the materials. The side frame is reinforced to maintain the shape. The main bag is constructed to drape and fold, creating a natural curvature. The material, Desserto Cactus leather, is a lightweight, durable, and water-resistant vegan leather alternative. Bag inserts fabrics are waterproof and lightweight.
Oblikovalski izziv: One of the biggest challenges is to overcome the transformative concept. The bag must be flexible, user-friendly, but durable in each independent form. We have tested multiple prototypes to achieve the ideal construction and outcome. The second challenge is working with innovative vegan materials. We have experimented with several plant-based options to ensure durability and performance before deciding on cactus leather. The material is only available in Mexico, and we have to navigate suitable partners with adequate expertise in working with such material.
Raziskave: We carried out in-depth market research to study and evaluate existing convertible handbags for women. We sent questionnaires to target audiences to study their current interaction with everyday bags, existing pain points, and possible solutions. With global events and changes to our lifestyles, users emphasize versatility and practicality in their everyday bags. We found out that plant-based leather alternatives are on the rise, and most of them are intrigued with such material.
Inspiracija: Inspired by Women In Tech and created by a Forbes Under 30 female founder, the WIT Bag blends design, functionality, & sustainability. Being an entrepreneur who is constantly in motion, I found myself struggling with heavy & bulky bags. Technology is constantly transforming our lives, but we are still compromising on style and function for our handbags. We aim to reimagine everyday bags to realise the best of both worlds, ethics & aesthetics, luxury & style. With remote working on the rise, the need for an alternative to a regular work bag became even greater. We strive to design a bag as multifaceted as our modern lifestyles.
Trajanje projekta: The project started in August 2021 in New York and Hong Kong. The product launched in February 2022.
Potek delovanja: The bag is transformed by manipulating the shape and arranging the straps. The bag is structured when the bag insert is placed inside. The bag naturally slouches when the bag insert is removed, it can also be folded into a triangular top-handle bag. To carry as a backpack, the bag flaps can be expanded and secured by a zipper, and straps can be attached. The bag contains two adjustable and detachable straps for transforming different ways to carry.
Patenti: Patented. Patent filing number: 2219274.6M001. 2219274.6M002. 2219274.6M003. 2022. HONG KONG.
Člani ekipe: Designer: Teresa Chan
Zasluge za slike: Photographer Media Studio Hong Kong Limited
Model Yana Basalaeva