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XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa e Shaofeng Pan

O le mamanu XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa e Shaofeng Pan o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.


ApamemeaAfifi· 2021

XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa

na mamanuina e Shaofeng Pan

Tagata Fa'atau: Xiamen Ruibo Haoyi brand consulting Co., Ltd

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

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Lanu

Le Mamanu

E Uiga ia XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa

Tusitusiga o le Tusi: O le XQ New Year Gift Box o se mamanu afifiga na fatuina mo se seti meaalofa o se aso faamanatu. Na faia le pusa i le 2019, le tausaga o le puaa i le kalena masina Saina. O le lanu mumu e faaaogaina i totonu ma le auro i fafo. O le ogatotonu e faaali mai ai se mamanu faataamilo na fausia e fuaiupu felagolagomai, siva leona, fugalaau lotus, ia carp ma le fuʻa taua, faatasi ma le sefululua tulaga fetu. O le seti e teuina ai se puaa ufiufi auro, tusi savavali, tupe faamanatu, kalena ma se peni ufiufi auro. O auala faapisinisi e aofia ai le faaogaina o tolu-vaega faamalo, faamama pulasitika ma le faauliuli auro.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. XQ New Year Gift Box Galuega Autu: Afifiga Pusa Meaalofa e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
XQ new year gift box was made in 2019, the year of the pig in Chinese lunar calendar. We chose "Golden Pig" and its surrounding elements to interact with mobile game fans of Honor of King to deliver the core value of "caring for fans". The whole gift box is super festive with red inside and gold outside.The center of the box is a circle pattern, which is composed of traditional Chinese elements such as couplets, lion dance, lotus flower, carp and battle flag. What’s more, it increased the western elements of twelve constellations. The Sino-west is more consistent with the openness and compatibility of the current youth group, and it is easy to gain their recognition.The combination of square and circle symbolizes the square earth and spherical heaven. By contrast, the visual focus is concentrated on the circle, obviously outstanding. The sculpted lines on the box surface are the iconic metal shields of XQ. The metallic brings a mechanical sense, which is consistent with the tough style of the team and XQ's identity as the e-sports club.The package includes gold-plated pig, walk-through notes, commemorative coins, pig year calendar and a gold-plated pen. The gift box is of great collectable value. Not only considering the item separation in box, we also designed the bag for gift box, so that the whole product can better meet the demands of Spring Festival gifts.The year of the pig calendar was created with twelve constellations. Combining with twelve constellations, the battle IP of ox, tiger and pig in calendar create unique images. Supplemented by witty words, the gift box is more interesting.Speaking other details, with deep greetings and blessings for Spring Festival, the text used the auspicious words, such as "not to be exchanged even for gold", "everything is fine" to make emotional communication with fans.
Tekonolosi Gaosiga
By use of a variety of production techniques, such as three-dimensional bump, drip plastic, bronzing, etc, the packaging design of XQ gift box becomes more detailed and delicate.
Fa'aosofia
The newly designed XQ IP images are ox, tiger and pig, three Chinese favourite mascots respectively symbolize XQ not fear strong enemies, brave, good at fighting and cherish fans. XQ- Honor of King Club is a famous e-sports club of KPL (King Pro League). Honor of King is a mobile game that has largest population of users in the world, KPL not only gets great attention but will guide the professional development of China’s e-sports. As a member, XQ club is the one of KPL's top team based on team performance, competitors influence and fans interaction.

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