Save Calendar Galuega Autu: Ata Faataitai o le Kalena by Mengjia Li

Save Calendar Galuega Autu: Ata Faataitai o le Kalena by Mengjia Li is a highly esteemed winner of the very prestigious 2021 A' Design Award Ario in Mamanu Ata Fa'atusa Competition Category.

ArioAta Fa'atusa· 2021

Save Calendar Galuega Autu: Ata Faataitai o le Kalena

by Mengjia Li

Client: Northeastern University

A' Design Award Ario Winner in Ata Fa'atusa Category

38,346

Verified Award Winner

Verify Award Status for #119152

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Save Calendar Galuega Autu: Ata Faataitai o le Kalena

Save Calendar o se faasologa o ata na fatuina mo se kalena e faavae i le autu o le teuina o meaʻai. O ata o loʻo faʻaalia ai se fanua faʻatoʻaga i le ala i vaitau e fa o le tautotogo, le tau mafanafana, le tautoulu ma le taumalulu. E suia lanu i vaitau taitasi, o lea e faigofie ai ona iloa ese le vaega e fa. O se fausaga tutusa i se sitaili faaSaina e maua ai e ata se foliga faaonapo nei. O faʻamatalaga o le masina ma le vaitau o loʻo tuʻu i luga o pepa taitasi. O ata na faia i polokalama komepiuta ma lolomiina i le 800 i le 800 milimita. O le faasologa o loʻo faʻaalia ai le galuega mamafa a le au faifaʻatoʻaga ma faʻamanatu ai i tagata le tāua o meaʻai.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Save Calendar Galuega Autu: Ata Faataitai o le Kalena, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Save Calendar Galuega Autu: Ata Faataitai o le Kalena e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Save Calendar Galuega Autu: Ata Faataitai o le Kalena o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By showing the changes of the four seasons in the field, combining the field scenery with the calendar modeling, exploring the Chinese fashion and charm, thus creating illustration design works with modern design flavor and national characteristics.
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
Tags: Economy, field, seasons change, illustration design, Chinese style
Production Technology: Draw a series of illustrations and expressions by computer software. It is produced by high-level printing and manufacturing technology to show the details of beautiful and exquisite illustrations.
Design Challenge: The difficulty lies in accurately grasping the characteristics of the four seasons in the field, combining the scenery of the four seasons with the color change, and accurately distinguishing the four seasons by color, so as to shape the modern aesthetic feeling.
Research: Starting from the four seasons of the field, it is depicted by the expression technique of national tide style. Taking the changes of the fields in spring, summer, autumn and winter as the breakthrough point, the gifts of the fields to people are reflected through the pictures. The month and season information is added at the top of the screen to further highlight the theme of frugal calendar and remind people to cherish food.
Inspiration: It is the traditional virtue of the Chinese nation to practise economy and oppose waste. However, with the development of the era of consumer economy, waste phenomena emerge one after another. Starting from saving food, this set of works reflects the hard work of farmers by showing the four seasons of the field, so as to awaken people's gratitude for food.
Project Duration: In Shenyang, a major agricultural product producing province, in 2020 .
Operation Flow: This design takes the changes of the four seasons of the field as the breakthrough point to create a series of illustrations. The symmetrical composition with strong Chinese flavor enhances the visual impact of the picture and attracts people's aesthetic interest with high aesthetic effect.
Team Members: Art Director: Huo Kai, designer: Li Mengjia
Image Credits: Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020