Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona e Wen Liu, HenHong Yang and Weijie Kang

O le mamanu Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona e Wen Liu, HenHong Yang and Weijie Kang o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2021

Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona

na mamanuina e Wen Liu, HenHong Yang and Weijie Kang

Tagata Fa'atau: Jiangxi Lidu Liquor Industry Co.ltd

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

18,490

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #119501

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona

Tusitusiga o le Tusi: O le Lidugaoliang Baijiu o se mamanu afifiga mo se ava malosi Saina ua fa'agasēina. O le fagu e iai se foliga pi'o lelei ma ua fa'ailogaina i elemene sorghum. O le pulou lapotopoto ma le li'o i luga o le pusa i fafo e fa'avae i luga o le ipu 'omea a le Malo o Yuan, o le vaitaimi lea na amata ai ona fai lenei ava. O le fa'ailoga tafatolu e faia mai i le pa'u manu. O le pusa i fafo e tu'ufa'atasia ai le pa'u ma u'amea ma e tatala e ala i le fa'aliliu o se ipu lapotopoto. O le lanu 'auliuli na fa'aloloputoina ina ia fetaui ma se oloa maualuga. O le afifiga e 120 mm le lautele, 120 mm le loloto, ma le 330 mm le maualuga.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Lidugaoliang Baijiu Galuega Autu: Afifiga o Meainu 'Ona e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Lidugaoliang Baijiu's brewing techniques began in the Yuan Dynasty, is the earliest, longest span of time and the richest large-scale ancient shochu workshop site in China, and it is still in use today. This baijiu has the characteristics of "clear color, sweet,mellow bouquet, and long aftertaste". These elements are extracted and designed in combination with the brand concept. The whole design is round and smooth, which highlights the long sense of time in the process of brewing liquor.
Fua & Fa'apipi'i: Width 120mm* Depth 120mm* Height 330mm
Fa'ailoga: Lidugaoliang,Yuan porcelain, Baijiu, High-end, Lidu
Tekonolosi Gaosiga: The overall bottle adopts smoothly curved shape and embossed with sorghum elements. It resembles a round bottle cap and a ring of decorating firing porcelain in the Yuan Dynasty, with a leather oblique label and an outer box combining leather and metal. It has a special rotating opening method. Designers also consider a business advanced design that upgrades the brand image in an all-round way.
Lu'itau o le Mamanu: The leather and metal materials needed for the product, as well as the upgrade in color, these elements lead to a result that the sample may not reach the level of initial imagination after first production, and more understanding and analyse is needed in the control of the brand image.
Su'esu'ega: The design of Lidugaoliang upgraded the brand image and extracted elements from the original brand image. Also by combining with the brand concept to reshape, Lidugaoliang has come to the fore in the baijiu industry and has a new lease of life.
Fa'aosofia: The lid of Lidugaoliang Baijiu and the circle on the outer box are designed based on the prototype of Yuan Dynasty porcelain. The history of Lidu Baijiu began in the Yuan Dynasty, so the circular turntable on the box was designed into a special opening method, which turned the image of a long time span into a physical design.
Umi o le Poloketi: 2019.08-Now Shenzhen, China
Fa'agasologa o Galuega: The colors, materials and decoration for the label and packaging of "Lidugaoliang" have changed from grass green to high-end business green, including the outer box packaging, the leather material on the bottle label, the metal tag and the golden decorating firing process, and a smoother arc design in shape. These advanced designs have not only update the brand image of this recognized quality product, but also highlights the limited edition positioning of this baijiu, which is widely appreciated.
Sui o le 'Au: Designer: Wen Liu
Designer: Heng Hong Yang
Designer: Weijie Kang