Yoyic Huojunpaopao Fa'aputuga Fagu Meainu e Tingting Wang

O le mamanu Yoyic Huojunpaopao Fa'aputuga Fagu Meainu e Tingting Wang o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2021

Yoyic Huojunpaopao Fa'aputuga Fagu Meainu

na mamanuina e Tingting Wang

Tagata Fa'atau: High-tech MengNiu Dairy (Beijing)CO.,LTD

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

11,744

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #121519

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Yoyic Huojunpaopao Fa'aputuga Fagu Meainu

O le Yoyic Huojunpaopao o se fagu teuina na fuafuaina mo se meainu pupula o loʻo i ai i totonu ni siama probiotic ola. O le meainu e tuʻufaʻatasia ai le lactic acid bacteria pupula ma probiotics ola, maualalo le suka ma e leai se ga'o. O le fagu e faia i le PET manino tele e maua ai le foliga e pei o le tioata, faatasi ai ma se foliga mama ma lalelei ma le gafatia e 388 mililita. O le lapili o loʻo faʻaaogaina ai se mataitusi Saina fa'akalikalafi malosi ma ata pupula e faʻaalia ai le malosi. O le mamanu e faʻamoemoe e faʻaalia uma le tofo ma le soifua maloloina. O le fagu e faʻatau atu i faleoloa faigofie i lalo o tulaga o le filifili malulu ina ia mautinoa le ola pea o probiotics.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Yoyic Huojunpaopao Fa'aputuga Fagu Meainu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Yoyic Huojunpaopao Fa'aputuga Fagu Meainu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Yoyic Huojunpaopao Fa'aputuga Fagu Meainu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
Fua & Fa'apipi'i: 388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
Fa'ailoga: yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
Tekonolosi Gaosiga: Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
Lu'itau o le Mamanu: This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
Su'esu'ega: Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
Fa'aosofia: We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
Umi o le Poloketi: The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
Fa'agasologa o Galuega: HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
Pateni: Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
Sui o le 'Au: Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
Fa'aaloaloga o Ata: .