Kairi Murakami Toe Fai le Faailoga o le Kamupani e Daisuke Kobayashi

O le mamanu Kairi Murakami Toe Fai le Faailoga o le Kamupani e Daisuke Kobayashi o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.

ApamemeaAta Fa'atusa· 2021

Kairi Murakami Toe Fai le Faailoga o le Kamupani

na mamanuina e Daisuke Kobayashi

Tagata Fa'atau: Iki Retreat Kairi Murakami

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #125764

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Kairi Murakami Toe Fai le Faailoga o le Kamupani

Kairi Murakami o se toe faia o le faailoga o se kamupani lea na faia mo se faletalimalo i le motu o Iki i Nagasaki, Iapani. O le faailoga e faavae i le kanji Ichi, o lona fausaga o se laina tuusaʻo e tasi, ma e faaaogaina i le igoa o le faletalimalo. O le laina e toe faamanatu mai ai foi le vaaiga i luga o le Fagataua o Yunomoto, o le vaaiga muamua lea e vaai ai malo pe a taunuu. O le logo e fausia mai laina tuusaʻo ma pupuni faataamilo, e faaalia ai se vaaiga malosi ma e manatuaina lelei. O lanu e faaaogaina ai suiga eseese e toe faamanatu mai ai le goto o le la i le afiafi. O le faailoga na faaaogaina i faailoga o le fale, pepa faapisinisi, ma pepa mo tusi, e faaalia ai le faletalimalo o se aiga lona lua.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Kairi Murakami Toe Fai le Faailoga o le Kamupani, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Kairi Murakami Toe Fai le Faailoga o le Kamupani e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Kairi Murakami Toe Fai le Faailoga o le Kamupani e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: From the perspective of a special place that has not changed since Iki Island was once called "Ikikoku", I designed the kanji "Ichi (The shape is a horizontal line)" used in the name. I expressed this scenery, which is the first thing that customers see when they visit a hotel as a symbol.
Fua & Fa'apipi'i: Many elements such as hall signs, business cards, letterhead, etc. were created from the logo.
Fa'ailoga: Symbol Mark, Branding, Redesign, Corporate Identity, Logo Design, Japan, Iki Retreat Kairi Murakami, Hotel
Tekonolosi Gaosiga: The logo is composed of straight lines and circles, expressing a powerful and memorable scenery. The colors are designed with gradations that remind us of the evening when the sunsets.
Lu'itau o le Mamanu: The main creative challenge in the brand design was to adapt the symbol of the hotel as a symbol that reminds us of our second home.
Su'esu'ega: A simple survey was developed using a quantitative and qualitative mix with its employees and collaborators to determine company values, communication, and tastes. From this research was developed the brand story.
Fa'aosofia: I actually stayed and experienced the splendor of the place called Iki using my own eyes, nose, mouth, and all five senses.
Here, both customers who have come once and those who have come for the first time can experience the finest Iki cuisine and hot springs that flow directly from the source, but this scenery overlooking Yunomoto Bay is the biggest welcome to us. It was the hospitality and symbolized the second home.
Umi o le Poloketi: Started in July 2019 and ended in March 2020 in Nagasaki, Japan.
Fa'agasologa o Galuega: The main concept of the brand is to design a landscape that would be our second home for the customers.
Pateni: Copyrights Daisuke Kobayashi
Sui o le 'Au: Creative Director & Designer Daisuke Kobayashi
Fa'aaloaloga o Ata: Photo Daisuke Kobayashi