Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi e Zhu Hai and Fang Jian

O le mamanu Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi e Zhu Hai and Fang Jian o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2022

Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi

na mamanuina e Zhu Hai and Fang Jian

Tagata Fa'atau: Zhu Hai, Fang Jian

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

10,490

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #131479

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi

Tusitusiga o le Tusi: O Xiaofengtan o se afifiga mo se ava malosi Saina maualuga tulaga. O le foliga o le fagu e maua mai i omea popo sa masani ona faaaogaina i Saina e teu ai le ava, ma toe fuafuaina i se foliga faigofie e fetaui ma le mea e fiafia i ai tagata i aso nei. O le tino lapotopoto e fetaui lelei i le alofilima, lea e faigofie ai ona uu le fagu ma fesoasoani e puipuia mai le se'e ese. O le pulou auro e iai laina pupu'e tu'usa'o ma e faigofie ona tatala. O togi auro e fai ai se faiga i luga o le fagu ma le atigipusa fa'atafafa iti, lea e fua i le 130 i le 130 i le 135 milimita. O le atigipusa e faia i pepa e mafai ona pala, ma o le laiti o le lapopo'a e fa'aitiitia ai le faaaogaina o mea faufau.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Xiaofengtan Liquor Galuega Autu: Afifiga o le Ava Malosi e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: SANVINGA Xiaofengtan is a high-end Jiang-flavored liquor, whose body derives from the ceramic liquor jar commonly used by the Chinese. It impresses with a compact cube packaging, which, together with the bottle body, is decorated by texture formed by golden dots, echoing with each other, while the main color, orange, provides a strong sense of integrity and association.
Fua & Fa'apipi'i: 130mm x130mm x135mm
Fa'ailoga: Reshape ceramic liquor jar, orange color, compact cube packaging, innovative appearance, resource-saving design.
Tekonolosi Gaosiga: By optimizing the bottle body and packaging, its size has been greatly reduced. Furthermore, the compact cube packaging is made of degradable paper which reduces consumables and costs, and implements the concept of sustainable development. In addition, its personalized proportion is innovative among the posh yet lackluster traditional liquor packaging.
Lu'itau o le Mamanu: Being influenced by traditional ideology, the packaging of liquor is monotonous and homogeneous. How to break from this ideology is the challenge confronted by Xiaofengtan before it was designed. Inspired by ceramic liquor jars, it is groundbreaking because of its innovative packaging. The Chinese liquor culture contained in it has drawn attention of the society to traditional culture, thus inheriting and then carrying forward Chinese liquor culture.
Su'esu'ega: Liquor, for the Chinese, more than the taste, also means a kind of inheritance of the liquor culture of China. According to the study, liquor consumers commonly pursue high-end, personalized and quality liquor, while the traditional liquor cannot fully cater for their aesthetics and tastes. The brand-new packaging design of Xiaofengtan aims to blend traditional Chinese liquor culture on this base, which has showcased its confidence in Chinese culture.
Fa'aosofia: Its body is derived from ceramic liquor jars commonly used for liquor storage by the Chinese, and has been reshaped in a simplistic style to make it different from spherical jars and more in line with the aesthetics of modern people. The name, Xiaofengtan, originates from Fengtan, a unique traditional Chinese liquor storage technology. What is contained in the jar is liquor, but what is carried on is the culture. It also symbolizes the indispensable sense of ceremony in Chinese wine culture.
Umi o le Poloketi: Developed in Chengdu, China in February 2020 and unveiled in Guizhou, China in August 2020.
Fa'agasologa o Galuega: The rounded bottle body is designed in line with ergonomics and can perfectly fit the shape of the palm of users , which is convenient for pickup and also prevents slip. The golden cap with vertical corrugated lines opens easily.
Sui o le 'Au: Hai Zhu
Jian Fang