Gojaming Afifi mo le Sua Fualaau Aina e Qichao An

O le mamanu Gojaming Afifi mo le Sua Fualaau Aina e Qichao An o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.

UʻameaAfifi· 2023

Gojaming Afifi mo le Sua Fualaau Aina

na mamanuina e Qichao An

Tagata Fa'atau: Mornice Brand Design

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #144508

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Gojaming Afifi mo le Sua Fualaau Aina

O Gojaming o se mamanu afifiga mo se faasologa o sua fualaau aina fou ua savavaina. O le afifiga e aofia ai se fagu PET faatasi ai ma se lapili faapipiiina, e 70 mm le lautele, 35 mm le loloto ma le 200 mm le maualuga. O elemene o le logo a Gojaming ua faalauteleina ma faaaogaina e fai ma ata autu mo le afifiga atoa, ma fausia ai se faasinomaga faapisinisi (brand) autasi. E tolu tofo eseese o lenei faasologa, ma e tuuina atu i tofo taitasi se lanu ese e fetaui ma le fualaau aina e fesootai i ai. O lanu ma elemene o fualaau aina e fesoasoani i tagata faatau e iloa vave ai tofo taitasi.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Gojaming Afifi mo le Sua Fualaau Aina, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Gojaming Afifi mo le Sua Fualaau Aina e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Gojaming Afifi mo le Sua Fualaau Aina ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Extract the elements of Gojaming's logo to expand the application again, and use this as the main vision of the entire package to form a unique visual identification symbol to achieve the unity of the brand's visual chain.
Fua & Fa'apipi'i: Width 70 mm x Depth 35 mm x Height 200 mm
Fa'ailoga: Branding, Packaging,Juice,Colorful,Beverage
Tekonolosi Gaosiga: Label plus PET bottle
Lu'itau o le Mamanu: How to continue the unique elements of the Gojaming brand and deepen consumers' understanding of the Gojaming brand is an important topic of our design. At the same time, the product has three different flavors, and the choice of color is the focus of our design. All The unity of the visual image of the taste is also the focus of our consideration.
Su'esu'ega: Before designing, we did a lot of market research and analysis to understand the appearance and style of other similar competing products, and find the most suitable juice packaging design for Go
jaming. We hope that by continuing the elements in Gojaming's logo, consumers will have a deeper understanding of Gojaming. Brand awareness and understanding.
Fa'aosofia: The design of the overall packaging adopts the color corresponding to the fruit element as the main color of the packaging, which is easy for consumers to have an intuitive association with the product. The application of the actual fruit element fits the freshly squeezed characteristics of the product, and cleverly combines Gojaming's Logo with the freshly squeezed product. Combine fruit.
Umi o le Poloketi: The project started in September, 2021
Fa'agasologa o Galuega: The packaging is divided into 3 different colors, corresponding to 3 different fruit flavors. At the same time, the changes of Gojaming's logo elements are applied in the packaging design, which enhances the brand's communication and memory.
Fa'aaloaloga o Ata: Designer:Qichao An,2021.