Ario Afifi · 2023
Rivalta Igoa Fa'ailoga o le Fagu Uaina
by Ximena Ureta
- A' Design Award Ario 2023 in Afifi
- CLIENT: Santa Ema
- Estimated Number of Design Views: 26,988
- Verification code 96339D4144 · Verify this award
Colors
About Rivalta Igoa Fa'ailoga o le Fagu Uaina
O le Rivalta o se igoa fa'ailoga o le fagu uaina ma le mamanu o le afifiga na faia mo se uaina mumu fa'afefiloi e fa'atapula'aina lona gaosiga. O le fa'ailoga pito i luma e lomia i luga o pepa e le'i ufiufiina ma e tetee i le vai, e fa'aaoga ai le tekonolosi offset ma lanu fa'apitoa e lima, foil siliva matt, vanisi silkscreen ma le fa'ailoga fa'ainisinia (mechanical relief). O le fa'ailoga pito i tua e lomia i le tekonolosi fa'atekinolosi fa'akomepiuta i lanu fa'apitoa e tolu. O le pepa ua fa'amaonia mo le puleaina lelei o vaomatua ma e tetee atu i le matua ma le malamalama ultraviolet. O lanu mumu ma se ata fa'amatalaina au'ili'ili e fa'amanatu mai ai le amataga Italia o le aiga na faavaeina, ma tuuina atu ai i le fa'aaliga se uiga matagofie.
About the A' Design Award Ario
O le A' Design Award Ario na manumalo ai Rivalta Igoa Fa'ailoga o le Fagu Uaina, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Rivalta Igoa Fa'ailoga o le Fagu Uaina e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Rivalta Igoa Fa'ailoga o le Fagu Uaina o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
Press Kit
- Unique Properties
- Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains. - Dimensions & Packaging
- The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors. - Tags
- Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
- Production Technology
- The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors. - Design Challenge
- The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
- Research
- The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
- Inspiration
- Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
- Project Duration
- Rivalta was launched in June 2022 in Chile as the first market.
- Operation Flow
- This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
- Image Credits
- Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.
