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Vegan Style Mamanu Afifi by Veronica Vicente Ruiz

Vegan Style Mamanu Afifi by Veronica Vicente Ruiz is a highly esteemed winner of the very prestigious 2023 A' Design Award Uʻamea in Mamanu Afifi Competition Category.


UʻameaAfifi· 2023

Vegan Style Mamanu Afifi

by Veronica Vicente Ruiz

Client: Veralidad Studio

A' Design Award Uʻamea Winner in Afifi Category

13,677

Verified Award Winner

Verify Award Status for #150382

Colors

The Design

About Vegan Style Mamanu Afifi

Fuafuaga fa'apipi'i mo le aofa'iga atoa o oloa mo se kamupani la'ititi o lo'o gaosia mea fa'afefeteina ma sisi vegan. Faia lima mai laau ma 100% vegan mea masani. O le faʻailoga e faʻalauiloaina le ola vegan e ala i le faʻaumatiaina o gaioiga o le faʻaleagaina poʻo le faʻaleagaina o manu, faʻapea foʻi ma le faʻaitiitia o lona aʻafiaga i le siosiomaga. O le toe fa'avasegaina ma le fa'ailogaina o lona afifiina na fa'avae i luga o nei fale fa'ailoga, e fa'amamafa ai tulaga taua ma amio fa'atatau o le ituaiga. E mafai fo'i ona va'aia nei nofoaga i mea na fa'aaogaina mo le afifiina fou, mea toe fa'aaogaina.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Vegan Style Mamanu Afifi, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Vegan Style Mamanu Afifi e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Vegan Style Mamanu Afifi ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Packaging design for the entire range of products for a small company that produces cashew ferments and vegan cheeses. Handmade plant-based with 100% vegan natural ingredients. Promoting the vegan lifestyle by eliminating actions of exploitation or animal suffering, as well as reducing its impact on the environment.
Dimensions & Packaging
100 mm x 100 mm x 45 mm
Tags
packaging plant based, packaging vegan, design packaging sustentable
Production Technology
The packaging is made with ecological cardboard, whose raw materials are reused paper and cardboard fibers and with eco inks.
Design Challenge
The challenge was to create in the packaging and in the brand a transformation of its image that the client had to show their values and ethics within the company. Show the world the values of the brand more clearly.
Inspiration
The main premise for the redesign of the brand image and the redesign of the packaging was to provide the brand with vegan values, respect for the environment, plant-based food, and encourage non-exploitation and animal abuse.
Project Duration
Project start August 2021, project completion May 2022, Cantabria, Spain
Patents
Serra Vegana National brand M4160284(6) pending
Image Credits
Ilustrator: Verónica Vicente
Mockups: Verónica Vicente

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