Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun is a highly esteemed winner of the very prestigious 2024 A' Design Award Apamemea in Mamanu Afifi Competition Category.
ApamemeaAfifi· 2024
Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu
by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun
Client: Chengdu Mind-and-Hand Positioning Co., Ltd
A' Design Award Apamemea Winner in Afifi Category
Verified Award Winner
Verify Award Status for #152682The Design
About Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu
Tusitusiga: O le Shun Pin Lang 480 Blue o se mamanu afifiga meainu mo se meainu fagu. O le fagu e manino atoa ma faalapotopoto, faatasi ai ma se foliga geometric e faigofie ona uu. O loo faaaogaina se ata peony lanu moana i luga o le tino o le fagu. I tu ma aganuu Saina, o le peony e fai ma faatusa mo le manuia ma le laki lelei. O le faaaogaina o le stamping vevela e faaopoopo ai ni mamanu auro laiti i luga o le ua o le fagu. O le pale auro i luga o le pulou e faailoa mai ai vaega lanu moana, mumu, ma auro o le faasologa. O le faatulagaga o lanu moana e lagolagoina ai se foliga faigofie ma matagofie ma fesoasoani i tagata faatau e iloa vave ai le igoa o le oloa i luga o fata faatau.
The Recognition
About the A' Design Award Apamemea
O le A' Design Award Apamemea na manumalo ai Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Shun Pin Lang 480 Blue Galuega Autu: Afifiga o Meainu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Shunpinlang, with its exquisite packaging and delicate design, showcases the brand's unique charm and value. The fully transparent bottle is adorned with a mysterious and enchanting blue peony, symbolizing prosperity and abundance, carrying sincere auspicious wishes.
- Dimensions & Packaging
- The unique design carries a beautiful blessing: the peony, as a traditional auspicious flower in China, symbolizes prosperity, good fortune, and auspiciousness. The peony swirls on the bottle, which enhances the brand impression and facilitates consumer recognition. It conveys wishes of prosperity, abundance, and happiness to consumers, bringing joy and harmony to their hearts.
- Tags
- Packaging
- Production Technology
- Shunpinlang series packaging features intricate patterns on the bottle neck through hot stamping, making it even more eye-catching and prominently displaying the brand's core. Additionally, the bottle caps have undergone gold foil adjustments, clearly indicating "Blue, Red, Gold Cap" variations. This fresh visual upgrade enhances the product's visibility in the market, highlighting the brand's focus and uniqueness, and achieving a harmonious balance between functionality and aesthetics in the packaging.
- Design Challenge
- The overall design exudes simplicity and elegance, showcasing a sense of refinement and nobility. The combination of the blue peony on the bottle body and the golden pattern on the neck creates a harmonious and visually pleasing aesthetic, adding a touch of sophistication and texture. Every detail reflects the brand's values and quality, while also demonstrating a deep respect for and inheritance of traditional culture. The visual presentation further enhances the cultural taste, elevating the packaging to a higher level and embodying the essence of Chinese traditional harmonious and lucky culture.
- Inspiration
- Its meticulously crafted appearance, profound auspicious symbolism, and the noble and elegant temperament conveyed through brand design make Shunpinlang an unforgettable treasure with significant collectible value.
- Operation Flow
- This packaging design fully embraces the characteristics of minimalist aesthetics, showcasing the brand's sophisticated and elegant visual appeal. The cylindrical bottle shape, designed with geometric precision, is easy to grip and features smooth lines that symbolize smoothness and harmony. The exquisite use of hot stamping technique, with intricate patterns adorning the bottle neck, adds a touch of refined simplicity and sophistication that complements the peony motifs on the bottle body. The overall color scheme predominantly utilizes blue, symbolizing wisdom and a broad-minded perspective, conveying the brand's values of innovation and harmonious beauty to the world.
- Team Members
- He Zhuang
Qiu Lina
Wang Bowei
Yu Jun
Wang Chaojun
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