Alu sa'o i le anotusi
Challenger Le Afifiina o Meainu 'Ava Malosi e Yao Wu

O le mamanu Challenger Le Afifiina o Meainu 'Ava Malosi e Yao Wu o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Ario i le Vaega Tauva Mamanu Afifi.


ArioAfifi· 2024

Challenger Le Afifiina o Meainu 'Ava Malosi

na mamanuina e Yao Wu

Tagata Fa'atau: Beijing Wuyao Cultural and Creative Co. Ltd.

Manumalo o le A' Design Award Ario i le Vaega Afifi

43,796

Lanu

Le Mamanu

E Uiga ia Challenger Le Afifiina o Meainu 'Ava Malosi

O le Challenger o se mamanu afifiina mo se pea o fagu 'ava malosi. E maua mai le mamanu i tala e lua masani a Saina i talatuu, o Nezha i le Maota o le Tarako ma Wukong i le Maota o le Lagi, ma e faailoa atu ai se agaga o le lototele e luitau. O fagu e lanu moli ma lanumoana ma o loo i ai ata faataitai e faatatau i le autu. O le pusa e lanumoana uliuli ma pito auro, ma o elemene e fai ma sui o Wukong ma Nezha o loo lolomi i luma faatasi ai ma le omoomo ma le lolomiga auro. E tatala le pusa e pei o se faitotoa faalua i se tulimanu faasipa e 60 tikeri ona tu sao lea i luga o se fogafale mafolafola.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Challenger Le Afifiina o Meainu 'Ava Malosi, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Challenger Le Afifiina o Meainu 'Ava Malosi e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Challenger Le Afifiina o Meainu 'Ava Malosi o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
This is a spirits packaging design which uses two classic mythological stories Wukong and Nezha. The color of the illustrated bottle on the bottle orange and blue and the packaging box is dark blue with gold rims The front of the packaging box is printed with elements representing Wukong and Nezha and the craftsmanship is embossed with gold stamping.
Fua & Fa'apipi'i
Packaging box 30cm*12cm*22cm.
Fa'ailoga
Challenger, Package design, Chinese Mythology, Chinese spirits
Tekonolosi Gaosiga
The main color of the bottle is orange and blue, and the bottle has themed illustrations printed on it. The theme color of the packaging box is dark blue, with embossed hot stamping technology on the edges, elemental symbols representing Wukong and Nezha printed on the front, and embossing technology to show gold and red decorative patterns. The packaging box adopts a double-door box opening method. The inside of the packaging box is printed with dark blue dark patterns corresponding to the theme, and Chinese poems are printed in hot stamping.
Lu'itau o le Mamanu
The main challenge of this design is how to present these two classic mythological stories in a unique form on the bottle body and how to choose the material and craftsmanship of the external packaging box The painting form should fit the product and the craftsmanship selection should not be too complex but also reflect delicacy
Su'esu'ega
This is a double bottle spirits packaging design based on the Chinese mythological stories. The protagonists of the two stories have a spirit of courage to challenge and this spirit coincides with Shede spirits industry myth series . The bottle color of this design is orange and blue and the process adopts the way of gold stamping . This packaging box is opened in a different way . Packaging box is also made of dark blue with gold trim and the gilded Shed logo is printed on elements with two classic mythological stories making the design more integrated while reflecting the quality of Shede spirits industry over the years
Fa'aosofia
The inspiration comes from the classic Chinese mythological stories of Nezha causing havoc in the Dragon Palace and Wukong causing havoc in the Heavenly Palace . The spirit of daring to challenge conveyed by it coincides with the concept of Shede brand this time. Drawing two stories into illustrations and printing them on the bottle not only looks beautiful but also gives deeper meaning to the bottle, and better reflects the charm of mythological stories.
Umi o le Poloketi
The project began in May 2022 in Beijing and was completed in July 2022.
Fa'agasologa o Galuega
The packaging box adopts a double-door opening method. Different from the traditional forward opening angle, it adopts an oblique 60-degree opening method. After the packaging box is opened, it can stand upright on a flat surface.
Sui o le 'Au
Original designer:Wu Yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Graphic designer:Zheng ziyang
Graphic designer:Shi huafeng
Graphic designer:Tan zhen
3D designer:Liao hao

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