Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga by Asta Kauspedaite

Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 A' Design Award Ario in Mamanu Afifi Competition Category.

ArioAfifi· 2024

Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga

by Asta Kauspedaite

Client: MV Group

A' Design Award Ario Winner in Afifi Category

51,184

Verified Award Winner

Verify Award Status for #158842

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga

O le 'aiga Starka, lea e fa'avae i tu ma aga tuai, ua i ai nei le sui fou - o le Starka Wildside e talavou ma loto tele. Fa'atuputeleina i le tele o tausaga, o uiga o tofo ua fa'aopoopoia i le tofo mulimuli fa'afuase'i o 'apele palapala vao. I totonu o le vaega o meainu tu ma aga, o le mamanu o le afifiaga mo lenei oloa e fa'amoemoe e aumaia se matagi fou i ata ma va'aiga fo'i. O le ata o le manu stork, lea ua avea ma fa'ailoga o le 'aiga Starka, ua liua i se foliga talavou fa'apitoa i le taimi lenei.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Starka Wildside Fa'atufugaga o Fagu ma Fa'ailoga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
Research: Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
Inspiration: Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
Project Duration: Stumbro Starka Wildside was updated in 2023.
Operation Flow: With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
Image Credits: Edgaras Marozas (http://www.krop.com/edgarasmarozas/)