Xilin Gol Cheese Galuega Autū: Afifiga Sisi e Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

O le mamanu Xilin Gol Cheese Galuega Autū: Afifiga Sisi e Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Uʻamea i le Vaega Tauva Mamanu Afifi.

UʻameaAfifi· 2024

Xilin Gol Cheese Galuega Autū: Afifiga Sisi

na mamanuina e Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Tagata Fa'atau: Xilin Gol League Brand Building Promotion Centre

Manumalo o le A' Design Award Uʻamea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #158922

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Xilin Gol Cheese Galuega Autū: Afifiga Sisi

Tusitusiga o le Tusi: O le Xilin Gol Cheese o se mamanu afifiga mo se oloa sisi mai le Xilin Gol Grassland. O le pusa tafafa e tatala ma tapuni i le pito i luga ma le pito i lalo. O le atigi i fafo e faia i pepa ma palasitika ma se mamanu vane e foliga tutusa ma se yurt. O laulau manino i luma ma tua o loʻo lolomiina i ai ata faʻatusa o tagata o le aiga sisi. O mamanu ma tusitusiga i itu uma e lolomiina e ala i le auala letterpress. O le atigi i totonu o pepa e le manino, o loʻo faʻaalia ai ata vaaiga o le laufanua tinoitupu. O le mamanu e faʻapipiʻi faatasi ai le aganuu Mongolia ma le faatufugaga ata fou.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Xilin Gol Cheese Galuega Autū: Afifiga Sisi, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Xilin Gol Cheese Galuega Autū: Afifiga Sisi e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Xilin Gol Cheese Galuega Autū: Afifiga Sisi ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Fua & Fa'apipi'i: Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Fa'ailoga: Cheese, Food, Packaging Design, Branding, Products
Tekonolosi Gaosiga: Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Lu'itau o le Mamanu: How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
Su'esu'ega: Interpersonal Design Theory, Anthropomorphic Design
Fa'aosofia: Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Umi o le Poloketi: The project was completed in Hangzhou, China, on October 10, 2023.
Fa'agasologa o Galuega: The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Sui o le 'Au: Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Fa'aaloaloga o Ata: Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.