Peacebird Peleue Mafanafana by Peacebird is a highly esteemed winner of the very prestigious 2025 A' Design Award Apamemea in Mamanu Laei Competition Category.
ApamemeaLaei· 2025
Peacebird Peleue Mafanafana
by Peacebird
Client: Ningbo Peacebird Fashion Clothing Co., Ltd.
A' Design Award Apamemea Winner in Laei Category
Verified Award Winner
Verify Award Status for #163818The Design
About Peacebird Peleue Mafanafana
O le Peacebird o se peleue mafanafana mo tulaga i fafo na fuafuaina mo gaoioiga i fafo i le tau malulu. O le ufiufi i fafo e faaaogaina ai le ie fesuisuiai Dermizax e maualuga lona fua faatatau o le mafai ona alu atu ai le susu, ma e tetee atu i le vai, le suau'u ma le palapala. O le laulau i totonu e tuufaatasia ai se fasi vaega e pei o le fagogo pī meli e teu ai le vevela, faatasi ai ma le ie graphene mo le teuina o le vevela, e mafai ai ona taofi le vevela o le tino e oo lava i le vevela e -15 tikeri Celsius. O se pulou puipuia mai le vai e mafai ona fetuutuunai, faapea foi ma le faagaoioia o le lipine faamau e tetee atu i le vai, ma taga tetele e faaopoopo atili ai le puipuiga ma le aoga. O se vaega na tipiina ma fuafuaina i le 3D e lagolagoina ai se fetaui lelei ma le totoe saoloto i le gaioiga.
The Recognition
About the A' Design Award Apamemea
O le A' Design Award Apamemea na manumalo ai Peacebird Peleue Mafanafana, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Peacebird Peleue Mafanafana e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Peacebird Peleue Mafanafana e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This down outdoor jacket blends warmth, lightness, and durability to provide wearers with a comfortable and adaptable winter outerwear solution. The outer shell comprises Dermizax fabric, complemented by a waterproof seal tape treatment and an adjustable design, substantially enhancing protection. The lining incorporates a honeycomb reflective heat storage lining with graphene heat storage fabric, effectively maintaining body heat even at temperatures as low as minus 15 degrees Celsius.
- Dimensions & Packaging
- 710mm*70mm*820mm
- Tags
- Winter outdoor activities, warm and comfortable, breathable and dry, efficient protection, free movement
- Production Technology
- Employing a 3D draping cut technique based on the data of millions of Chinese male body shapes, the jacket balances a snug wraparound fit and freedom of movement.
The shell uses Dermizax professional outdoor stretch fabric with a high moisture permeability index and hydrostatic pressure resistance up to level 5.
The lining uses honeycomb reflective heat storage lining and graphene heat storage fabric.
The waterproof seal tape treatment is applied to the chest pocket and placket pocket cover. - Design Challenge
- The challenge lies in the fusion of outdoor jacket functionality with the warmth provided by a down jacket. To address this obstacle, the jacket employs Dermizax professional outdoor stretch fabric, delivering high water, oil, and dirt repellency. The inclusion of honeycomb reflective heat storage lining with graphene heat storage fabric amplifies the warmth of the jacket, catering to the requirements of users for outdoor winter activities across all facets.
- Research
- The rising interest in winter outdoor activities, coupled with advancements in the clothing industry, has led to an increasing demand for winter outdoor apparel. To address this market need, PEACEBIRD has developed a product utilizing 3D tailoring, triple proof fabrics, and a waterproof seal tape process, not only offering exceptional warmth in severe cold but also ensuring freedom of movement and protective performance.
- Inspiration
- To meet the high standards of winter outdoor enthusiasts, the design team utilizes advanced materials, including Dermizax professional outdoor stretch fabric and honeycomb reflective heat storage lining, complemented by 3D draping cut technique and practical detail designs to create a winter outdoor activities jacket with warmth, comfort, and functionality.
- Project Duration
- The PEACEBIRD Fashion Down Outdoor Jacket, introduced on October 23, 2024, is currently being promoted by the brand spokesperson through live demonstrations.
- Operation Flow
- With a 3D cuttingfit based on the Chinese male body shapes, the jacket integrates a black-and-white colour scheme, steel-pressing logo, and decorative stripes, balancing visual effect and comfort.
The jacket features a waterproof adjustable hood and a collar with a hidden hot-pressing adjustable buckle, contributing to its performance against harsh outdoor conditions.
The jacket equips large-capacity storage pockets to carry outdoor essentials. - Team Members
- Meijun Dai
Chenxi Yang
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