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Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu by Jeff Wu

Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu by Jeff Wu is a highly esteemed winner of the very prestigious 2025 A' Design Award Apamemea in Mamanu Afifi Competition Category.


ApamemeaAfifi· 2025

Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu

by Jeff Wu

A' Design Award Apamemea Winner in Afifi Category

11,578

Verified Award Winner

Verify Award Status for #164480

Colors

The Design

About Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu

Tusitusiga o le Tusi: O le Grace Flow Protein Boost o se mamanu teuga fagu mo se vaiinu fa'aaogaina e maualuga le protein, lea e fa'atatau i tagata talavou e naunau i le fitnesi. E mafai ona tatala ma inu loa le protein sua, e aunoa ma se fa'afefiloi e mana'omia mo le pauta protein. O le elemene fa'aata autu e tu'ufa'atasia ai le mataitusi Saina mo le "malulu" ma le igoa o le fa'atauga i mataitusi Latina, o loʻo faʻasoa e mea nei ta'iala tutusa. O le ua o le fagu e fa'atulagaina e pei o se au, ma o eseesega o lanu e fa'ailoa mai ai tofo eseese. O le fagu e faia i le PET e ala i le faiga fa'aloaloa/misa (stretch blow molding), ma o se ata mafiafia lanu u'amea e afifi ai le tino atoa o le fagu.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Grace Flow Protein Boost Galuega Autu: Teuga Fagu Vaiinu e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
Dimensions & Packaging
1/2length:186.35mm
surface area:28725mm2
stability angle:18.67°
gravity center:69.4mm
Tags
GraceFlow Protein Boost
Production Technology
Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form.
Design Challenge
This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence.
Research
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Inspiration
For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted.
Project Duration
The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
Operation Flow
Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
Team Members
Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li
Image Credits
Design agency:Beijing Perfect Point Design
Design Director:Jeff Wu

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