Castanea Nectar Afifiga o Meli e Inna Kovalenko

O le mamanu Castanea Nectar Afifiga o Meli e Inna Kovalenko o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Apamemea i le Vaega Tauva Mamanu Afifi.

ApamemeaAfifi· 2025

Castanea Nectar Afifiga o Meli

na mamanuina e Inna Kovalenko

Tagata Fa'atau: Kyiv Academy of Applied Arts

Manumalo o le A' Design Award Apamemea i le Vaega Afifi

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #168736

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Castanea Nectar Afifiga o Meli

O le Castanea Nectar o se mamanu afifiga mo le meli sāsani. O se auala tusiata vaimeli e faʻaalia ai le māmā o fugalaʻau ma laulaʻau sāsani. O le logo e faʻaaogaina ai laina lamolemole, mafiafia teisi e faʻaalia ai le mafiafia ma le ʻoa'oa o le meli sāsani, ae o foliga mautu e faʻamanatu mai ai le malosi o le laʻau sāsani. O se pī laʻitiiti e fesoʻotaʻi ai vaega o le logo. O le meli e tuʻuina atu i totonu o se fagu tioata e 250 kalama le mamafa, faʻapipiʻi i ai se lipine e 125 i le 55 milimita, ma tuʻu i totonu o se pusa e 85 i le 85 i le 110 milimita. O le mamanu e faʻasino atu i le laʻau sāsani o se faʻailoga lanumeamata o Kyiv.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Castanea Nectar Afifiga o Meli, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Castanea Nectar Afifiga o Meli e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Castanea Nectar Afifiga o Meli e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
Fua & Fa'apipi'i: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Fa'ailoga: Logo, gift, pattern, organic product
Tekonolosi Gaosiga: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Lu'itau o le Mamanu: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Su'esu'ega: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Fa'aosofia: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Umi o le Poloketi: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Fa'agasologa o Galuega: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Fa'aaloaloga o Ata: Implementation, idea, design Inna Kovalenko